Local Sales Manager

Job Description

About WVLT:

At the door step of the Smoky Mountains and on the banks of the Tennessee River, Knoxville is home the competitive 61st largest television market in the country. In addition to being home to the University of Tennessee's flagship campus, Knoxville sports a walkable downtown, sophisticated mix of culture and cuisine, a diverse and robust employment sector, advanced medical care, and amenities found in big cities yet in a city that retains a small town feel.

Job Summary/Description:

The Local Sales Manager (LSM) leads a sales team of account executives in developing and selling multi-media advertising solutions to businesses. The LSM must have a significant knowledge of television advertising and digital products. Teaching, coaching, and growing the sales team is essential. The successful candidate will be a sales leader who creates a winning culture through leadership, clear direction, teaching, motivating, and evaluating sales efforts of our local team. The LSM should be highly organized and must be able to develop and maximize revenue opportunities within the local advertising community. This is an opportunity for a strong leader to strengthen our multi-platform sales team. A passion for teaching and coaching account executives is a must.

Duties/Responsibilities include, but are not limited to:
- Work in collaboration with sales management to foster & promote a positive, winning culture
- Passion for recruiting, coaching, training, and developing multi-platform sellers
- Manage a team of Account Executives (AE's) and sales assistants
- Guide and oversee the local sales teams' selling efforts to achieve/exceed revenue goals with agency and direct clients across all platforms
- Maintain effective internal systems and processes to ensure the development of new and existing accounts and to help keep AE's accountable & on track to achieve/exceed revenue goals
- Cultivate & maintain excellent agency and direct relationships with existing & new clients
- Strong understanding of marketing, promotions, sponsorships, community outreach programs & advertising with an emphasis on creating strategies that grow revenue & support local businesses
- Work in partnership with the sales management team to forecast revenue, manage budgets, and execute strategic plans

Qualifications/Requirements:
- Candidate must possess strong leadership, motivational, and sales experience in addition to a proven track record of top performance
- Exceptional skills in recruiting, coaching, and training sellers
- A minimum of 3 years of experience in local television broadcast and/or digital sales management, a proven track record of leadership and sales success, including the development of new local direct revenue & agency negotiations
- Solid understanding of how television & digital products work together to create success for clients. Very strong digital product knowledge to include a full suite of solutions – OTT/CTV, streaming, targeted display & video, social media, email marketing, SEM/SEO, etc.
- Goal-oriented, driven & know how to motivate a local sales team to achieve their sales goals
- Can multi-task & manage multiple projects, communicate across departments, and ensure projects & campaigns are executed as proposed and sold
- Strong organizational, written, and presentation skills within a fast-paced environment
- Ability to build and maintain positive customer relationships
- Proficient in key industry software platforms – Wide Orbit, WOMS, Matrix, Excel, PowerPoint, etc.
- Bachelor's degree from a four-year college or university preferred
- Must have a valid driver's license, good driving record and auto insurance

If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WVLT-TV/Gray Television, Inc. is a drug-free company

Gray Television encourages all new employees to fully vaccinate against the coronavirus before the first workday.

Jobcode: Reference SBJ-gqjyb6-3-17-162-247-42 in your application.