Senior Manager, Sales Marketing
Dotdash Meredith
New York, NY
Job Title
Revenue Operations Analyst
I. Job Summary | Major goals and objectives.
The Revenue Operations Analyst will focus on maximizing yield, reach client KPIs, and deliver on digital campaign commitments. They'll also partner with Sales, Account Strategy/Client Services and AdOps to drive the success of advertising campaigns by providing data-driven insights supporting proposal submissions and campaign optimizations. The position will create pacing reports and help shape sales proposals by providing input on product mix, inventory availability and margins. The position would also focus on approving media plans, handling pricing exceptions, and monitoring/optimizing live campaigns. This analyst will specialize in the Health and Finance vertical and help develop best practices that meet that industry's specific challenges.
II. Essential Job Functions
Weight % - Accountabilities, Actions and Expected Measurable Results
• Work with sales teams on all proposals including initial brainstorm with group to review RFP and suggest ad packages to meet client KPI's
• Check inventory availability and/or suggest appropriate inventory that is available and will meet objectives
• Interact closely with account strategy and client services in order to build media plan that achieve client objectives, at the appropriate price that and are achievable based on inventory levels
• Review IOs for accuracy and all terms/conditions
• Monitor all sold/running campaigns to ensure proper set-up and delivery vs. 3rd party reporting
• Optimize campaigns throughout the lifecycle of the campaign to meet both KPI's and benchmarks (including viewability where appropriate)
• Ad-hoc performance analysis (CTR, viewability, etc) of sites, ad units, placements, etc
III. Minimum Qualifications and Job Requirements | All must be met to be considered.
Education: Bachelor's degree or equivalent training and/or experience
Experience: 1+ years of professional experience in an analytics capacity within digital advertising, media, marketing, or ad tech
Specific Knowledge, Skills and Abilities:
• Excel, Doubleclick, Google Ad Manager, Order Management Systems
• Strong analytical and problem-solving skills and ability to manage conflicting priorities
• High level of curiosity & initiative
• Exceptional written and verbal communication skills
• Cultivates and maintains strong, productive relationships with a range of internal stakeholders
• Takes a collaborative approach to their work; understands the limitations of their own perspective and works hard to understand the interests/perspectives of others.
• Team Player: Promotes and encourages teamwork
• Problem Solver: Identifies and solves problems creatively while also able to analyze data
• Accountable: Takes personal accountability for actions and results
• Proactive: Anticipates challenges and prepares in advance
• Detailed: Extremely organized and detail oriented
• Agile: Strong multitasking skills and able to see situations from multiple angles
% Travel Required (Approximate): 0-5%
Pay Range
Salary: $58500 - $75000
Jobcode: Reference SBJ-d8be3q-3-148-108-240-42 in your application.
Dotdash Meredith is the largest digital and print publisher in America. From mobile to magazines, nearly 200 million people trust us to help them make decisions, take action, and find inspiration. Dotdash Meredith’s over 40 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, Food & Wine, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, and Southern Living.