Job Description
Job Title
Account Strategist, Health
About The Position:
We're looking for an Account Strategist to play an integral role in growing new and existing business with the industry's top pharmaceutical and health clients. With your critical thinking, tenacity and analytical skills, you will partner with sales, marketing and ad operations pre-to-post-sale to ensure our premium advertising campaigns exceed performance goals across the Dotdash Meredith brands. You will leverage your strong communication skills to collaborate with internal teams and clients to bring campaigns to life to drive success for Dotdash Meredith Health. You are a growth-oriented, positive self-starter that proactively uncovers ways we can improve our ad offerings and services we provide clients.
Hybrid 3x a week- New York, NY
In-office Expectations: This position is hybrid in-office with the ability to work remotely up to two days per week. Monday, Wednesday and Thursday are required in-office days.
About the Position's Contributions:
• Pre to post sale digital campaign management. Act as the subject matter expert for all aspects of your campaigns and embody white glove service as the internal and external point of contact for execution
• Demonstrate a full understanding of account management & media planning; proactively identifies ways to improve campaigns and overall business
• Present performance insights at client meetings and provide actionable recommendations in the pre-sale phase resulting in incremental budgets.
• Proactively identify growth opportunities for pharma/health accounts and overall operations and drive solutions.
• Ensure that the client's strategy is communicated, understood and worked across all teams to execute against client KPIs.
• Reconcile billing and campaign delivery on a monthly basis with internal and external finance teams.
• Partner with Ad Operations for impeccable order implementation, creative QA, and optimization. Manage performance and pacing through partnership.
• Diligently monitor campaign delivery and performance; identify proactive optimization recommendations to maximize client satisfaction and upsell opportunity
Minimum Qualifications and Job Requirements:
Education:
Bachelor's Degree Preferred
Experience:
• 2-4 years of experience at an advertising agency, publisher or ad tech company. Pharma or Health focused account experience is a plus.
• Demonstrated success at working with cross-functional teams in a fast-paced environment with pre to post sale campaign execution.
Specific Knowledge, Skills, Certifications and Abilities:
• Strong understanding of GAM, Microsoft Office, Salesforce
• Familiarity with comScore, IAS, DV, Crossix and IQVIA
• Motivated problem solver who will proactively troubleshoot and create solutions. Analytical thinker with strong Excel skills.
• Strong communicator and relationship builder who has a constant focus on customer success
• Positive attitude and driven to make things happen (and have a ton of fun along the way)
% Travel Required (Approximate): 0%
It is the policy of Dotdash Meredith to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing ddm.hr@dotdashmdp.com.
Pay Range
Salary: New York: $70,000.00 - $85,000.00
Jobcode: Reference SBJ-ne6jz5-3-16-139-36-42 in your application.