Senior Director, Strategy

Job Description

Who We Are:

160over90 is a full-service cultural marketing agency. An integrated part of the Endeavor network, which includes entertainment agency WME and sports, fashion and events leader IMG, 160over90's cultural insight, access and influence helps brands stay connected to what their consumers care about most. With offices in seven countries around the world, 160over90's expertise spans experiential, creative, public relations, digital, social, impact, influence, higher education and more.

Endeavor is a global sports and entertainment company, home to many of the world's most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE: TKO), a premium sports and entertainment company comprising UFC and WWE.

A laugh. A tear. A heart skipping a beat. A human reaction to something completely unexpected.

This is what drives us. It's also the inspiration for our name btw (an elevated blood pressure, since you ask).

160over90 is a cultural marketing agency like no other. We're part of Endeavor – the global powerhouse that has brought you some of the most important culture-changing moments in recent decades. We'd love to tell you it's easy to be a cultural marketing agency when you're connected to a force like Endeavor. But the truth is, it takes a badass team to make it all, make sense. To navigate the cultural currents of what people care about most today ­–and tomorrow; to attach a brand to the right and relevant cultural moment …and then bring that to life across every/any part the marketing spectrum, all under one (metaphorical) roof.

Is your heart beating faster yet?

Who You Are:

First and foremost, you're serially curious; about brands, about people and the world around us. How all of it is changing and evolving. You're plugged into culture; Interested and inspired by the now and next. Simply put, you love to ask (and understand) why.

You appreciate the value of others. Because we ask our Senior leaders to inspire creative teams. To lead and nurture teams of strategists. To power the collective that gets us to bigger and better; that gets us to wow.

When in doubt, you do. Because you value courage over comfort. You always give a damn. About the client, the agency, the people and the work.

Success in this role requires the intellectual curiosity to stay at the forefront of cultural and category dynamics, the emotional intelligence to question and understand consumer behaviour and the collaborative spirit to work closely with internal creative, account, and project management teams. It also requires a certain confidence, gravitas and way with words (written and spoken) that means clients, listen.

Intrigued?

Responsibilities Include But Not Limited To

This role has senior responsibility within one of our main ''hub'' offices directly supporting our Strategy Leadership Team and providing oversight and leadership for our growing team. As such responsibilities cover the following:
• Lead all aspects of the strategy process, from research and analysis to insight and creative brief development, with limited oversight from leadership.
• Development of comms plans, consumer journeys, and activation frameworks that guide creative execution across key agency clients.
• Present briefs and strategic solutions to internal and external audiences.
• Serve as a thought leader on client and category dynamics, and emerging consumer and cultural trends.
• Partner with internal account and creative teams to ensure strategic alignment throughout projects.
• Assist and lead new business opportunities as required.

You Will Have The Following Strengths

Whether you're a loud force of nature or a quiet powerhouse, we don't care. But you must bring confidence and perspective to all you do.
• Strong strategy experience at creative agencies and/or specialist agencies (experiential/pr/digital, partnerships etc.) or brand-side or maybe both!
• Proven experience in leading a team and in developing supporting and nurturing junior staff.
• Ability to thrive in a large complex (and atypical) organization, managing diverse stakeholders and building stronger relationships and deeper connections within the Endeavor network.
• Excellent written and verbal communication skills, with the ability to develop a clear, compelling POV that sells strategy (internally and externally).
• The soft skills of strategy: emotional intelligence, curiosity, empathy, and collaboration.
• A strong portfolio of breakthrough strategies that cross categories and drive results. Experience as both a maker of great work and an instigator of it. Partnership Marketing experience a plus.
• Strong leadership experience over a wide portfolio of diverse clients across a global network.
• A proven track record for winning business, building business outward and elevating the profile and profitability of the strategy department within an agency and/or client account.
• Extensive experience with a variety of research tools and methodologies.
• Proven ability to translate research and data into meaningful inspiration for big ideas.
• As for your qualifications, we care more about you and your work than your school.

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world's diverse voices.  

Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.

Jobcode: Reference SBJ-rzve11-3-144-27-199-42 in your application.