Senior Director, Metaverse Development

Job Description

Job Description:

At Warner Music Group we're all about our people. Our global company is made up of knowledgeable, passionate, and creative individuals. Our commitment to Diversity, Equity and Inclusion fosters a culture where you can truly belong, contribute, and grow. We believe in each individual's value and encourage applications from people of any age, gender identity, sexual orientation, race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.

It is the mission of every member of the WMG team around the world to create a nurturing environment for artists, songwriters, and the people behind the music – at every stage of their career. We strive to set WMG apart by embracing innovation – an integral part of our company's DNA.

Consider a career at WMG and be a part of one of the most influential forces in culture today.

Job Title: Senior Director, Metaverse Development

A little bit about our team:

New Business & Ventures is responsible for developing strategic initiatives and executing partnerships, content license deals, digital experience development, and investments to grow WMG's distribution network and revenue beyond core music streaming by engaging music fans in scaled, culturally relevant digital platforms and communities through social and gaming use cases as well as immersive experiences. The team's global mandate places it in the intersection of the rapidly evolving global digital media and consumer technology landscape, and as such, the team is charged with experimenting with emerging technologies and overseeing WMG's relationships and initiatives within the startup ecosystem.

Given its broad strategic objectives, New Business & Ventures works closely with teams across WMG's various businesses, including record labels (such as Atlantic Records and Warner Records), international affiliates, internal distribution and artists services teams and WMG's publishing arm, Warner Chappell.

Why this could be your next big break:

Based in New York, this position is responsible for leading WMG's metaverse strategy, including the development, co-funding, and project management of music entertainment experiences in metaverse and gaming. Projects will incorporate innovative deal structures focused on immersive experiences and strategic content integration. The ideal candidate for the role will have experience at a game developer, studio or metaverse platform and a mature understanding of content licensing, and the global digital media landscape.

Here you'll get to:
• Conduct business research and analysis and provide actionable insights for leadership to support decision-making.
• Lead cross-functional teams to drive strategy and company-wide initiatives in gaming and the metaverse.
• Manage complex co-development opportunities from sourcing partners and targets to negotiating deal terms.
• Partner closely with design and development studios to create, plan, and execute metaverse and gaming project roadmaps, building interactive experiences for users and music fans and iterating over design and game-loop concepts.
• Develop go-to-market (GTM) strategies and marketing plans for metaverse games and metaverse brands.
• Lead execution of marketing, audience acquisition, influencer campaigns, and cob3mmunity management strategies, including by working directly with internal teams on utilizing ad credits in digital and social media marketing campaigns, working with label, corporate and influencer marketing, and public relations teams.
• Direct development priorities, spanning each project's initiation through its development and launch, maintaining responsibility for all required resources to realize projects on-time, and within scope and budget.
• Plan content releases and develop success metrics and project KPIs and prioritize and track development milestones and guide day-to-day project management.
• Communicate project visions to internal executive teams and operate effectively with external partners on business and operational issues.
• Identify and deliver on opportunities for new strategic development partnerships in the digital media ecosystem, staying abreast of emerging Web3, Metaverse, AR, VR, and other gaming industry news, trends, and methodologies.

About you:
• Hold a strong knowledge of the gaming ecosystem and interest in metaverse and blockchain concepts with a strong network.
• Experienced in developing a well-scoped project and content programming roadmap and comfortable working with a variety of stakeholders from business leaders to creatives to M&A executives.
• Able to negotiate complex deal terms.
• Held a senior level position at a games developer or studio and understand building out marketing and audience strategies.
• Self-motivated, organized, and proactive, with capacity to prioritize multiple projects at a time.
• 10+ years of relevant work experience.

It would be music to our ears if you also had:
• An ability to effectively network, build, and manage relationships with partners.
• Coding ability or fluency with game engines to clearly communicate with studio, design and/or developer teams.
• A strong understanding of music licensing and content development agreements.
• Established record in applying innovative approaches and structures to deal making.
• Excellent analytical ability, written communication, and interpersonal skills.

Jobcode: Reference SBJ-dy3mwk-18-223-171-12-42 in your application.