Senior Data Analyst

Job Description

The Senior Data Analyst role will be focused on collecting, analyzing, and interpreting data to provide actionable insights and answer key business questions on acquisition, conversion, retention, and monetization to support the development of Direct to Player strategy and track the performance.

In addition, the Senior Data Analyst will create and maintain the data framework to provide easy and curated access to the Direct to Player data to the Analytics team and other cross functional teams, contributing on the team's efficiency optimization by improving existing methodologies and driving good data governance. The Senior Data Analyst will report directly to the Senior Manager, Analytics and indirectly to the Direct to Player Business stakeholders.

WHAT YOU'LL DO
• Synthesize, transform, and analyze subscriber, buyer and player data from various sources to address key business questions around acquisition, conversion, retention and monetization, impacting the performance tracking and the strategy of the Direct to Player Business.
• Research new methods and drive improvements to the current data framework to increase team efficiency focused on high value deliverables.
• Document SQL queries, processes, methodologies, and findings to ensure knowledge sharing and maintain data integrity.
• Proactively support the Direct to Player Business team in their mission to identify core performance drivers, including the definition and tracking of relevant KPIs.
• Effectively communicate insights to both technical and non-technical audiences and translate recommendations into effective action plans.
• Perform data management to enable good data governance and accurate reporting; diagnose data issues closely collaborating with other data teams across the company.
• Create dashboards, reports, and presentations to communicate findings to stakeholders contributing to the data-driven storytelling.
• Work cross functionally with the Marketing, CRM, User Experience, Media and other teams to understand their common strategy and answer to any additional data requirement to track the performance.

Qualifications

WHAT YOU'LL BRING
• 3+ Years of related experience, preferably in an analytical role.
• Advanced SQL querying and data mining (Teradata, Snowflake, Hive, etc.).
• Experience with Business Intelligence visualization software (Tableau, Looker, Microstrategy, etc.).
• Advanced Excel knowledge (Pivot Table, VBA and scripted external data connection knowledge or stronger).
• Demonstrated ability to use data to influence decision making and deliver insights.
• Technically savvy, quick learner and curious.
• Ability to communicate effectively with both technical and business interests simultaneously and comfortable presenting to different audiences.
• Bachelor degree in a technical or quantitative discipline (Data Science, Mathematics, Statistics, Computer Science, Engineering)
• Collaborative mindset and demonstrated communication skills.
• Organized and comfortable building technical documentation.
• Knowledge of Python and/or R is considered a plus.
• Passion for Video Games Industry is a plus.

Jobcode: Reference SBJ-gkjpj0-35-171-164-77-42 in your application.