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Full Time Job

CRM Strategy Specialist

Ubisoft

Montreal, QC 8 days ago
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Ubisoft, a leading creator, publisher, and distributor of interactive entertainment, is seeking a dynamic CRM Associate as part of its Customer Relationship Management (CRM) Group! This individual will be instrumental in developing and executing CRM strategies dedicated to supporting retail marketing, including membership program initiatives. Partnering with a Marketing Manager, this individual will help develop, manage and execute campaigns and programs that enrich Ubisoft's relationships with our gamers across various brands. If you are passionate about leveraging CRM to drive retail success, detail-oriented, and eager to contribute to the success of Ubisoft's brands, we want to hear from you! Passion for video games a plus!

What you'll do:
• Collaborate with Retail Marketing Managers to develop and implement CRM strategies focused on enhancing customer relationships.
• Coordinate with internal stakeholders to execute CRM campaigns for membership acquisition and retention efforts.
• Working closely with CRM operational teams, coordinate the A-Z launch of a CRM campaign using project management tools.
• Work closely with analytics team to understand and communicate CRM campaign effectiveness and performance, provide optimization opportunities and strategies for maximizing ROI.
• Be a customer advocate within Ubisoft marketing, ensuring the highest quality interactions with the customer across all CRM channels

Qualifications

What you'll bring to the team:
• 3+ years of online marketing experience with demonstrated success in email marketing and online engagement programs.
• Proficiency in data analysis and reporting, with the ability to derive insights and recommendations from CRM data.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and internal stakeholders.
• An understanding of entertainment and/or video game industry a huge plus.
• An understanding of marketing communication principles, direct marketing and best practices.
• A strong understanding of digital design principals, user experience design and deliverability best practices .
• Experience with and understanding of web and e-mail tracking technology.
• Bachelor's degree in a Marketing or technical field required.
• French language skills a plus.

In you are a proactive and results-driven CRM professional with a passion for retail marketing, gaming, and membership program management, we invite you to apply for this exciting opportunity to join the Ubisoft team and contribute to our success!

Jobcode: Reference SBJ-d5v15e-44-200-94-150-42 in your application.

Company Profile
Ubisoft

Ubisoft’s worldwide network of video game development studios and business offices work hand-in-hand each day to deliver rich and innovative gaming experiences that reflect the creativity and diversity of their teams