Executive Director, Digital Ad Sales Latin America
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The Executive Director for Digital Advertising sales is a highly motivated, strategic thinking leader who is focused on maximizing advertising revenues and partnerships on SPT Digital Business. The role is responsible for overseeing a Digital advertising sales department, for Latin America, Caribbean, and US Hispanic markets. The role is focused on creating and executing on an ad sales strategy that will maximize the monetization of all SPT digital Channels and Platforms thru the advertising sales opportunities including Passive, Direct and Programmatic sales models to effectively accomplish or exceed budget objectives, as well as drive new business.
• Build and structure team of digital ad sales experts and 3rd party partners that will maximize ad sales revenues for Sony owned and operated Ad Sales operations.Develop and execute an integrated ad sales revenue growth strategy for the combined business of Latin America including other Sony Divisions
• Individual will be accountable for delivering against specific performance metrics.
• Monitor and drive ad sales revenues by focusing attention on 3rd party partners Ad Sales teams and maximizing relationship with other peer digital business
• Develop and execute a Digital strategy, pricing and inventory management for the SPE Connected portfolio
• Builds out and executes on a strategy with programming, production and ad agencies to deliver funding and brand integration options for content that is revenue accreditive and develops long term IP on the Digital environment.
• In-Depth Knowledge of Latin American Digital Industry
• Solid Understanding of Business Metrics/ P&L Experience
• 7 + years management experience, building and developing effective Digital Sales strategies and teams.
• B.A./B.S. required
• Strong communication and presentation skills.
• Strong negotiation skills
• Team player
• Excellent organizational skills
• International experience is preferred
• Spanish and Portuguese languages are a plus
• Proven self-starter and independent problem-solving ability with sense to understand implications of work and probe more deeply when presented with inconsistent or interesting findings
• Proven ability to manage projects from beginning to completion
• Strategic critical thinker who also has a high attention to detail
• Cultivates and manages relationships with internal stakeholders
* Sony Pictures - FL - Miami
Jobcode: Reference SBJ-g4qm7y-44-192-79-149-42 in your application.