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Full Time Job

Director, Sales Marketing

Sinclair Broadcast Group

New York, NY 01-06-2022
 
  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description
The Sinclair Sports Group Sales Marketing team has an exciting opportunity for a new team member, Director of Sales Marketing.

Director of Sales Marketing, Sinclair Sports Group Overview:

We are looking for a new Director of Sales Marketing who will be an integral part of the team. They will be a cultural change agent who is passionate about sports, brings fresh ideas to the table, understands the media landscape, and approaches work in a collaborative way.

Responsibilities:

Director of Sales Marketing duties and responsibilities include but not limited to:
• Work collaboratively with the Sales Marketing department to create materials to support the sales team including Sinclair Sports Group proactive decks and RFP responses
• Help ideate sales solutions to help clients achieve their goals and KPIs
• Works in alignment with Sales and other internal teams to develop storylines and packages that highlight Sinclair Sports Group value proposition
• Work on B2B strategy for Sinclair Sports Group to execute materials, programs and events that raise profile, awareness, and engagement for Sinclair Sports Group
• Help manage marketing budgets including B2B efforts and trade media
• Develop and implement marketing plans, including promotional calendars and programs, new product introductions and other marketing projects
• Work on Corporate special projects and B2B activities as needed, including event execution
• Creates and maintains a successful brand and image by working with creative team on all deliverables
• Work closely with individual sports entities to understand their brand, goals, and other sensibilities

Job Skills and Requirements:
• Excellent communication skills, both written and verbal with an understanding of how to create a narrative across all collateral material
• 7-10 years' experience in digital media
• Experience in creative development
• Bachelor's Degree or equivalent
• Innovation and creativity to create brand new strategies that attract customers and succeed over the competition
• Ability to lead groups
• Collaborative skills to accept and incorporate ideas into strategies
• Time management and organization to meet strict deadlines
• Ability to recognize trends and stay ahead of them
• Proficient with analysis and design software such as Excel, PowerPoint, Photoshop
• Depth of knowledge of sports industry and media a plus

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

Jobcode: Reference SBJ-rjeyp2-18-117-107-90-42 in your application.