Email Marketing Specialist

Job Description

Responsibilities

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

At Peacock, we know life is complicated but believe entertainment shouldn't be. We envision a more human streaming experience that embraces the entertainment you love. Backed by 100+ years of NBCUniversal legacy, we know how to entertain. We combine this legacy with an insatiable itch for innovation, embracing the data and technologies that challenge the status quo. Our team is never done obsessing over how best to deliver excellence across television, film, sports, news, and more. 

This ambition is a group effort. As challengers at heart, our secret weapon is our talented team of big thinkers, data-driven drivers of growth and innovation. We start by putting people first, embracing empathy and compassion to create a more dynamic, more fulfilling workplace and a better, more enjoyable product. As a company, we embrace the power of transparency and inclusion. We know the best idea can come from anywhere, so we're committed to creating an organization where we act as one and put ego aside. We are determined to forge the next frontier of streaming through trust, teamwork, and talent.

The Position

Peacock is seeking an Email Marketing Specialist to join the CRM team. This role will report to the Lifecycle Email Marketing manager and work closely with cross-functional partners to execute campaigns, develop actionable insights, and optimize emails to drive engagement and fandom.

Responsibilities
• Manage the end-to-end email production process through successful HTML coding, editing, QA, and deployment.
• Manage the approvals process and route previews to internal stakeholders and implement all revisions.
• Monitor daily sends and troubleshoot technical issues related to HTML, segmentation, rendering, and deployment.
• Work closely with creative project management and internal stakeholders to track and ensure assets and feedback are delivered on time.
• Identify email linking strategies to optimize the user experience.
• Summarize results of email campaigns, identify trends, and provide strategic recommendations to drive future optimization opportunities.
• Expert user of email service provider and customer data platform to create email automations and journeys, set up A/B tests, and build customer segments.
• Ensure that marketing materials comply with all brand and style guidelines.

Qualifications

Qualifications/Requirements
• 1+ years relevant email production experience
• Excellent written and verbal communication including strong editing, grammar, and proofreading skills.
• Excellent organizational and prioritization skills, with some project management experience.
• Self-starter with strong attention to detail and a curiosity to learn
• Works well under tight deadlines and a high-growth environment
• Proficient in HTML
• Experience with ESPs (Braze, Salesforce, or Klaviyo a plus)
• Adobe Photoshop experience

Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary Range: $80,000 - $100,000

Additional Information

NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access nbcunicareers.com as a result of your disability. You can request reasonable accommodations by emailing [email protected].

Jobcode: Reference SBJ-rb0zyk-3-17-23-130-42 in your application.