HOH Social Programmer

Job Description

Your New Role...

House of Highlights is a key part of the TNT Sports portfolio, representing one of the most influential media brands for the Gen-Z audience. With over 90 Million followers, HoH is the heartbeat of the Gen Z sports fan, who gravitate to the brand because of its authentic voice which remains celebratory, relatable and inclusive.

Everything HoH does -- from the original content we create, to our collaborations with leagues, creators and brands, to the viral clips we curate from across the world -- aligns with these 3 core brand pillars, and it has created a connection with fans that feels more like a close friend than an inaccessible brand or publisher.

House of Highlights is seeking a Social Programmer I who will work to curate content from multiple sources to post on our social accounts, with a primary focus on TikTok, UGC and Pro sports. The Social Programmer will be primarily responsible for surfacing, curating, packaging and distributing various types of social content, including captions, thumbnails and re-edits.

An ideal candidate would be described as someone that is a fast learner, hustles like crazy, has ideas and isn't afraid to share them or push the HoH voice in new exciting directions. The ideal candidate is fluent in all things NBA, sports culture and has demonstrated experience programming on TikTok, including editing and working with creators. Experience operating a successful IG/TKT/YT accounts is huge, in addition to demonstrated success in sports social.

Your Role Accountabilities...
• Contribute to the daily programming of HoH social channels – discover and curate social content that aligns with the House of Highlight brand pillars and engages with the Gen Z audience
• Cover full slates of NBA game schedule, covering multiple games at once to find standout content
• Be a master of finding UGC and new content first
• Work closely with other programmers to check copy and properly distribute content
• Engage from HoH handle across platforms to develop community and engagement
• Think creatively about new opportunities to create more of what we curate – identify emerging formats, creators and packaging tactics that can help HoH grow in differentiated ways
• Review the performance of distribution plans and provide meaningful feedback, both qualitative and quantitative

Qualifications & Experiences...
• Deep understanding of TikTok-native and IG-native content, trends and creators
• A strong understanding of House of Highlights' voice and brand
• Experience with social content discovery and meaningful TikTok platform expertise
• Ability to work nights and weekend hours
• Real passion for basketball culture and social

If you're a qualified candidate and you require adjustments or accommodations to search for a job opening or apply for a position, please contact us at recruitadmin@wbd.com.

Jobcode: Reference SBJ-d2mkw5-3-137-174-216-42 in your application.