Full Time Job

Publishing Coordinator, Wild Rift China Contractor

Riot Games

Shanghai, China 11-29-2021
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Riot Games was established in 2006 by entrepreneurial gamers who believe that player-focused game development can result in great games. In 2009, Riot released its debut title League of Legends to critical and player acclaim. As the most played video game in the world, over 100 million play every month. Players form the foundation of our community and it's for them that we continue to evolve and improve the League of Legends experience.

As a Publishing Coordinator, Wild Rift China (Contractor)you will be responsible for connecting our global resources to China's needs, ensuring our games are successfully published in the region. This includes a variety of operational tasks required content management, publishing calendar planning, coordinating assets and information between publisher Tencent, Riot China and Central teams. In addition, sometimes you will also be supporting brand managers on campaigns, leading specific work streams that harness Riot's creative energies to engage players with a deep understanding and appreciation of the Riot Games brand. You will design and implement marketing strategy, drive creative campaigns and initiatives that maximize trials and help establish new mobile game and Riot brands in China.

Responsibilities:
• Drive and design the publishing operations process for China between multiple teams across publisher Tencent, Riot central and China teams.
• Work closely with brand managers and creative/art teams on content operations and coordination work.
• Create campaign strategies that hit the mark in culturally-relevant ways for players
• Execute the marketing campaign in coordination with various teams to achieve the goals
• Help and support all aspects of mobile game publishing, including player's communication, operation, and localization.
• Establish and use KPIs to measure and consistently help to improve marketing performance.

Required Qualifications:
• 3+ years of experience in game publishing, campaign planning, brand management, and operation. Prefer mobile game publishing/operation experience in China.
• Bilingual: You speak and write fluent English and Chinese while having an in-depth knowledge about the Chinese gaming culture
• A Player-Focused Champion: You understand die hard fandom and can empathize with our most avid players; you know the importance of listening to player needs because you are a player too.
• Passion in Gaming: You're a gamer with deep passion in one or more competitive genres and you use your gaming experience to connect with and represent players as a gamer yourself

Employment Type: employment contract with Fesco Adecco, a professional personnel company in China.

Jobcode: Reference SBJ-gmekx6-54-174-225-82-42 in your application.

Company Profile
Riot Games

Riot Games was founded in 2006 to develop, publish, and support the most player-focused games in the world. In 2009, we released our debut title, League of Legends, to worldwide acclaim. League has gone on to be the most-played PC game in the world and a key driver of the explosive growth of esports.