Job Description
Nexstar Broadcasting station, KRON4, the San Francisco Bay Area's Local News Station, seeks a Digital Producer. This position is responsible for day-to-day content on our digital efforts and will work closely with our News Director, Digital Director and Assignment Desk for the most accurate and up-to-date news of the day on-line.
This will be a regular, full-time, non-union, non-exempt position. Schedule will be flexible but may include evenings and weekends.
RESPONSIBILITIES
• Curate and produce a steady stream of interesting original content as well as content shared from other stations in the company
• Monitor all forms of media (print, TV, digital, blogs, and social) and be quick to report breaking news
• Always on the hunt for exclusive and/or trending content that will grow engagement and drive loyal, local traffic
• Flexibility to perform duties
• Excellent at writing headlines that grow audience and engagement
• Prioritize packaging content that grows page views per visitor and time-on-site, using headline testing, metric tools, and observed patterns to guide decision making
• Understand different ways to tell a story, particularly producing/sourcing short videos and choosing great photos from station archives and stock photography/newswire options
• Evaluate website traffic trends to make decisions on both daily content needs and, in concert with the team, longer-term content curation that will grow the local audience
• Build positive working relationships with station staff and management, work collaboratively on enterprise content, and create opportunities to drive to web content from broadcast
• Distribute news content on social media in line with the station's social media strategy
QUALIFICATIONS:
• Excellent writing and editing skills, attention to detail
• Familiarity with news writing and journalistic standards
• Familiarity with CMS production and graphics programs such as Photoshop
• Writes content, headlines, posts, etc., that gets clicks without being considered ''clickbait''
• Some schedule flexibility (nights, weekends, early mornings)
• Regularly meets measurements of success
• Understanding of Adobe Analytics; Chartbeat experience a plus
• Proficiency in MS Office; HTML experience a plus
• Basic proficiency in the Adobe suite a plus
• Solid news judgment
Compensation: $25+/hr. to commensurate with experience and skill level
Jobcode: Reference SBJ-r137wy-18-97-9-170-42 in your application.