Digital Executive Producer

Job Description

Digital Executive Producer

Join our team at KGUN in Tucson as we connect our community with essential news and information across digital platforms. As our Digital Content Manager, you'll shape the online experience for our audiences while driving innovation and growth. This role requires a strategic mind, journalistic integrity, and a passion for serving our neighborhoods through compelling digital content.
WHAT YOU'LL DO:
• Work with digital content producers and developers to execute content strategies
• Coordinate daily news operations for websites and other digital platforms in collaboration with news management
• Monitor web analytics daily to assess user experience and engagement
• Develop tactical plans to grow web page views and unique visitors
• Optimize site content based on live metrics and user experience best practices
• Enhance news content with outside links, maps and slideshows
• Establish processes for multi-media content migration across new media platforms
• Plan online coverage for major news events, breaking news and severe weather
• Conceive and supervise special sections and site features to increase user engagement
• Manage user-generated content across all sites
• Develop content plans for niche sites and sales-oriented micro sites
• Collaborate with station departments including sales and marketing on content integration initiatives
WHAT YOU'LL NEED:
• BS/BA in related discipline preferred or equivalent years of experience
• 8+ years of experience in related field preferred
• Prior managerial experience preferred
• Valid Driver's License, good driving record, and ability to provide proof of insurance with the company required insurance limits
WHAT YOU'LL BRING:
• Strong journalism and writing skills including AP style
• Understanding of current events
• Knowledge of basic journalism legal principles
• Ability to multitask, meet deadlines and work under pressure
• Project leadership skills
• Working knowledge of content-management systems
• Experience working with online metrics and analytics
• Familiarity with web-design tools
• Creative approach to neighborhood-focused content development
• Enterprise reporting skills to generate original content
WORK ENVIRONMENT:
• Dynamic, fast-paced newsroom environment
WHERE YOU'LL LIVE, WORK AND PLAY:
Tucson offers a unique blend of Southwestern charm, outdoor adventures, and cultural richness. Nestled in the Sonoran Desert and surrounded by mountain ranges, you'll enjoy over 350 days of sunshine annually. The city boasts a vibrant downtown with historic neighborhoods, eclectic dining, and a thriving arts scene. Outdoor enthusiasts will appreciate Saguaro National Park, Mount Lemmon, and countless hiking and biking trails.
Home to the University of Arizona, Tucson combines college-town energy with rich Mexican-American heritage and traditions like the internationally renowned Gem & Mineral Show. With a lower cost of living than many major cities and proximity to Phoenix, Mexico, and California, Tucson provides an exceptional quality of life with breathtaking desert sunsets as your daily backdrop.
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If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.
SCRIPPS' COMMITMENT TO A CULTURE THAT CREATES CONNECTION:
At Scripps, we are committed to a culture that reflects the audiences and communities we serve. We are intentional about creating an environment where employees, our audiences and other stakeholders feel valued and inspired to reach their full potential and create connections. To successfully deliver on this commitment, we must understand and reflect the values and perspectives those around us embody. That process begins by looking inward to build and celebrate a respectful workplace where everyone feels a sense of belonging and connection. By continuing to cultivate an environment where all employees have a fair chance to s/ucceed, are included, valued, and seen, we will strengthen the connections that drive positive business impact and align with our core purpose.

Jobcode: Reference SBJ-j66n21-18-97-14-86-42 in your application.