Media Executive

Job Description

Media Executive

MEDIA EXECUTIVE - KGNS (GDM)
About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
Job Summary/Description:
Gray Media (KGNS) is seeking a Media Executive to solicit new advertisers with a consultative solution sales approach. The candidate will be expected to hunt, close, and develop new business and build a new client base. The perfect candidate will work with new businesses to increase their business and realize a positive ROI on their marketing and advertising investment. This is a new business development role and does not have an established book of business. Those with a hunter mentality and work ethic will s/ucceed in this role.
Duties/Responsibilities include, but are not limited to:
- Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective digital marketing strategy for their business.
- Meet or exceed sales expectations, goals, and budgets, and manage your own book of digital sales revenue for retention and growth.
- Learn and master Gray digital advertising products and tools (we are always innovating and growing), along with Gray Digital Media's suite of digital services.
- Develop, retain, and grow client relationships in your local market and throughout the country.
- Manage your digital book of business using client management tools and software. Design, write, and present marketing proposals and PowerPoint presentations.
- Communicate and collaborate effectively across all Gray Digital Media departments and support staff.
Qualifications/Requirements:
- Your college degree, strong computer skills, math aptitude, creativity, and understanding of the sales process are the keys to a competitive salary +/bonus /commission/benefit package.
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
KGNS-TV/Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus before the first workday.
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Jobcode: Reference SBJ-9zw56z-216-73-216-198-42 in your application.