Social Media Manager, Miss Universe Organization

Job Description

The Miss Universe Organization (MUO) which includes The MISS UNIVERSE®, MISS USA® and MISS TEEN USA® programs, is a global community that empowers women to realize their goals through experiences that build self-confidence and create opportunities for success. MUO is embarking on an aggressive, global brand transformation to become a more modern, relevant brand that celebrates women's ambitions. Through partnerships, sponsorships, content development, experiences, etc., MUO will be diversifying its business into different verticals, pushing beyond a one-time pageant to include a series of activities showcasing the brand in a new light.

The Role:

MUO is looking for a highly creative social media strategist who wants to be part of transforming an iconic brand into a relevant business that appeals to today's women. The position will be responsible for creating, developing and launching engaging campaigns across MUO's social platforms including Instagram, Facebook, Twitter and others. The ideal candidate has a knack for editorial direction and storytelling with the ability to shape and share daily content that excites our audience and meets measured growth.

Responsibilities:

• You have managed social media for a consumer facing brand and/or creating editorial content.
• Develop an organic social media strategy, audience growth plan, content calendar, and measurement/KPI framework with across social media channels
• Manage day-to-day activity across these platforms, from concept to execution
• Oversee strategy, campaign structure, paid media optimizations, and ad content (including strategic recommendations on creative content and messaging)
• Successfully apply paid social strategy and manage within social channels (i.e. Facebook, Instagram, Twitter, etc.)
• Produce forward-thinking social media content including social videos, memes, gifs, etc.
• Recommend new paid social and potential influencer strategies
• Build social/digital plans that ladder up to overall marketing campaign; working with marketing team to incorporate social plans into overall briefs and documentation
• Briefing and teaching talent about the world of social media and best practices for their own accounts
• Act as a steward of MUO brand and a more thoughtful approach to social media marketing

Qualifications:
• Bachelor's degree

• 6+ years of experience in social media marketing

• Experience managing social media and creating social content
• Experience working with cross-functional partners towards a goal
• Knowledge of social media ecosystems, tools, platforms and best practices
• Understanding of graphic design principles, with a strong brand aesthetic
• Excellent strategic planning skills with the ability to identify, prioritize, and articulate high impact paid social campaigns and initiatives
• Strong knowledge of the latest social media technologies and best practices (i.e. new tools, algorithm changes, platform enhancements.)
• Experience with video production and image editing
• Creative vision as well as exceptional written and communication skills.
• Natural self starter and a team player

Endeavor is an equal opportunity employer committed to a diverse and inclusive work environment.

Jobcode: Reference SBJ-r71j6r-18-119-111-9-42 in your application.