Creative Services Manager
Buenos Aires, Argentina
-Manage all aspects of consumer advertising creative and promotional development.
-Camp;aign leader on assigned programs, franchises and initiatives. This includes development of marketing/creative briefs, managing the execution of marketing camp;aigns and managing marketing/communications assets across a wide range of counterparts from departments including media, creative, press, social media, digital and production.
-Plan, research and develop pitches for strategic external marketing partners. Manage execution of partnerships to extend marketing reach.
-Concept and execute out of the box and disruptive marketing strategies including social strategies, big ideas, events and sweepstakes.
-Devise and implement creative strategies and timelines, working closely with on-air producer counterpart and media strategy/promotion group, supervisor and senior management.
-Provide strategy direction, clear feedback and key deliverable information to internal and external resources.
-Identify and work seamlessly with digital, social media and press on promotional plans and deliverables.
-Integrate (and initiate, as appropriate) primary and secondary research with goal of deeper understanding of consumer target motivations and characteristics. Analyze camp;aign ROI.
-Manage and oversee timetables with direct hands-on management of meetings, timelines, and routing materials for approvals.
-5+ years experience in marketing/advertising position.
-Bachelor's degree in related field or an equivalent combination of skills, training and hands-on experience.
-Prior experience in brand management, entertainment/media/television marketing, image-oriented consumer product marketing or advertising/promotion agency experience.
-Proven project management and strategic marketing skills.
-Must have concrete examp;les of marketing plans, show launches, creative camp;aigns that candidate worked on/contributed to.
-Ability to multi-task while prioritizing workloads.
-Self-starter but collaborates well in a team environment.
-Meticulous attention to detail &, strong organization skills.
-Excellent written and verbal communication skills.
Discovery, Inc. is the global leader in real life entertainment. We serve passionate fans with content that inspires, informs, and entertains, providing leadership across deeply loved and trusted brands, such as Discovery Channel, TLC, Animal Planet, HGTV, Food Network, and Travel Channel.