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Full Time Job

Account Executive

CBS Television Stations

Philadelphia, PA 03-16-2023
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
CBS Philadelphia is seeking a dedicated Account Executive. Our portfolio includes KYW-TV (CBS3), WPSG-TV (CW- Philly57), branded digital properties, and Paramount+. We offer clients both tremendous reach and precision targeting and we have all of the tools necessary to solve virtually any marketing challenge. Our ideal candidate understands the power of local multi-platform media and can create and sell custom marketing campaigns to both direct clients and advertising agencies. We are looking for a self-motivated team player with excellent organizational skills, creativity, and vision. Our ideal candidate is upbeat, passionate about new business, and wants to win. Additionally, we welcome someone with excellent interpersonal and presentation skills and the ability to successfully sell large scale multi-platform marketing solutions.

If you have a track record of sales success and want to work in a respectful and positive environment, this role might be your next career move!

Responsibilities / Job Duties:
• Strategize and sell high-profile ''tentpole'' properties such as NFL Football; The Superbowl; March Madness; NCAA Football; The Masters; PGA Golf; Philadelphia Wings Lacrosse; The Grammy's; multiple local events and initiatives
• Responsible for growing shares of core/existing agency business utilizing CBS Philadelphia's multi-platform assets
• Understand the importance of business development and spend no less than 40% of your time focused on cultivating new accounts
• Have a keen understanding of marketing principles that will allow you to create customized, client focused solutions that will demonstrate the power of the CBS Philadelphia portfolio
• Position and sell our best-in-class OTT solutions: Paramount+; and understand how this product compliments broadcast TV
• Coordinate and manage multi-platform campaigns. Execute elements, monitor performance, and ensure customer satisfaction.

Qualifications:
• Minimum of 3 years' experience in overall Sales and Marketing.
• Bachelor's degree or equivalent experience.
• Proven track record of developing and selling broadcast and digital solutions
• Strong marketing instincts are essential to this position
• Working knowledge of Salesforce and Wide Orbit a plus.
• PowerPoint and Excel skills are highly preferred
• Strong presentation and negotiations skills

Job Requirements:
• Must have a valid driver's license
• Must be willing to work in Center City, Philadelphia & surrounding areas. Hybrid Work Arrangement.

Desired Qualifications:
• Media Advertising Sales experience
• Excellent communication skills, initiative, creativity, detail orientation, organizational, and analytical skills required.

Paramount is an equal opportunity employer (EOE) including disability/vet.

Jobcode: Reference SBJ-r06w38-3-136-154-103-42 in your application.