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Full Time Job

Brand Consulting - Account Manager, Music Partnerships

CAA

Los Angeles, CA 03-31-2022
 
  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description
The Department

CAA Brand Consulting is the entertainment & sports marketing agency within CAA. Our mission is to drive cultural brand relevance for our clients by tapping into CAA's connectivity to pop culture. Leveraging our deep relationships and influence with studios, networks, labels, leagues, teams, venues, events, media, and content platforms, we provide a range of strategic and marketing consulting services to corporate clients around their entertainment & sports strategies.

The Role

The Account Manager, Music Partnerships supports the Program Manager to design market-specific program strategies & goals in support of client's music strategy. The role includes management of key partners and stakeholders, creation and execution of multi-layered activation plans, quality control supervision, creation & management of activation budgets. The candidate will interface day to day with the client, and will work cross-functionally with internal / external client local, national, retail-level, field organizations, and leadership teams.

Responsibilities & Duties
• Work alongside Program Manager to develop and manage the execution of music tours and concert activations in various markets & manage field marketing plans and tactics.
• Ability to liase with talent agencies, talent managers, talent (music specific), event management vendors and anyone that intersects with the Latin music industry as assigned by Program Manager and Account Director
• Support event-specific field programs, local partnerships, drive to retail campaigns, experiential activations, and local sweepstakes / contests
• Works cross-functionally with PR, Social, Field, Corp Comms, etc. teams alongside client
• Forecast, measure and analyze impact of music programs; produce weekly reports to demonstrate campaign progress and KPI success
• Oversee all aspects of the creative development of marketing collateral, experiential assets, and event-related creative. Includes briefing designers and obtaining internal and client approvals.
• Build and maintain ongoing communications with the field marketing peers and account executives
• Manage an experiential activation budget with accountability for reporting ROI, spend and key learnings
• Create presentations for key meetings internally and externally
• Strong relationship manager – clients, support teams, partner agencies, properties
• Educating clients and managing their needs and expectations
• Provide constant attention to detail (quality control) regarding brand activations

Qualifications
• Bachelor's degree in Marketing, Advertising or related discipline
• Bilingual required (Spanish and English)
• At least 5-7 years of client interfacing in field management, as marketing manager, with grassroots, experiential marketing experience
• Deep understanding of Latin music and experiential marketing industries
• Creative and strategic thinker
• Strong writing and presentation skills
• Project management and team-leading abilities, from strategy to execution to fulfillment
• Self-starter who is also able to take direction
• Ability to multi-task and keep up in a fast-paced environment
• Extremely organized and detail oriented, with high importance put on deliverables
• Proficient in Microsoft Suite (Word, Outlook, Teams, OneDrive) with strong use of PowerPoint and Excel required
• Experience in the Wireless Industry is a plus
• Excellent verbal and written skills (English and Spanish required)

CAA does not accept unsolicited resumes from third-party recruiters unless they were contractually engaged by CAA to provide candidates for a specified opening. Any such employment agency, person or entity that submits an unsolicited resume does so with the acknowledgement and agreement that CAA will have the right to hire that applicant at its discretion without any fee owed to the submitting employment agency, person or entity.

Jobcode: Reference SBJ-rnm941-18-217-208-72-42 in your application.

Company Profile
CAA

Creative Artists Agency (CAA), is the world’s leading full service entertainment, media, and sports agency. We represent many of the most successful professionals working in television, film, music, theatre, video games, sports, and digital content.