Director, Digital Analytics

Job Description

Bally Sports is seeking an experienced professional to join their staff as their new Director Digital Analytics. In this role, the Digital Analytics Director will be responsible for overseeing a team and helping to drive key insights across the organization through a deeper understanding of consumer behavior, site & app performance, social analytics, and path-to-purchase by leveraging a full suite of analytics tools.

Responsibilities:

The Digital Analytics Director will:
• Develop, manage and communicate the analytics roadmap and deliverables
• Collaborates closely with counterparts in Data & Analytics on projects that span multiple disciplines
• Represent the best practices of the Digital Analytics group to internal partners
• Develop comprehensive understanding of current stakeholders (product, marketing, IT) strategic needs across digital platforms
• Build out, Supervise, lead and mentor a small team of people responsible for day-to-day measurement, tracking and reporting. Is responsible for the quality and direction of analytics team's work
• Oversee and construct data-driven narratives to support cross-channel reporting (web, app & social)
• Partner with technology teams on analytics implementation, datalayer, database integrations, tag management, and emerging tools and features

Qualifications:
• 8+ years of related work experience
• Bachelor's Degree • Experience conducting analysis using Web Analytical tools, like Adobe/Omniture and/or Google Analytics
• People Leadership experience
• Strong Strategic capabilities as well as be hands-on and comfortable with Tactical Execution
• Solid problem solving and time management skills
• Great interpersonal skills
• Excellent communication skills (written and verbal)
• Strong attention to detail
• Highly organized Desired Skills:
• Bachelor's Degree in Analytics, Marketing or related field

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

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Jobcode: Reference SBJ-r0npxm-3-139-107-241-42 in your application.