Full Time Job

Product Marketing Strategist


Santa Monica, CA 04-27-2021
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
Your Platform

Your Mission

We are seeking a Product Marketing Strategist to manage and execute COD Mobile's social media platforms on a global scale. This role will merge your passion for communication and gaming. You are a storyteller, a creative, and a brand champion, and your stage is the community of COD Mobile players. You are driven by opportunities to engage and communicate, and putting players first. You are a marketer, a team player and a problem solver, and always finding ways to amplify the CODM message to retain, engage, and acquire players from around the world.

Key Responsibilities:
• Work with cross functional teams to identify key marketing initiatives
• Lead development and briefing of social content to support key marketing beats; Ensure on brand messaging across all social content
• Schedule content and maintain social media calendars on Facebook, Instagram, and Twitter accounts
• Monitor social sentiment and escalate any trending issues from the community
• Optimize for growth and engagement across all social platforms
• Maintain a strong pulse on social trends and competitive social executions
• Manage the approval process for all social assets
• Work closely with the wider Marketing team to ensure holistic and synergistic campaign executions
• Analyze and report program performance via post mortem decks
• Contribute to CODM's influencer program with campaign ideation and execution
• Develop a thorough understanding of player community

Player Profile

What We're Looking For:
• 2-5+ years experience in social media, community, influencer marketing
• Experience in brand marketing highly preferred
• Direct experience in gaming or very thorough knowledge and passion for gaming, gaming social communities, and trends
• Ability to execute strategy, clear goals, and evaluate KPIs
• Excellent organization and communication skills
• Cross functional team player and leader
• Ability to manage multiple projects simultaneously and prioritize demands
• Knowledge of social media management tools such as Sprinklr
• Excellent communication, presentation, organizational and writing skills
• Expert level project management skills
• Bachelor's Degree

The video game industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.

Jobcode: Reference SBJ-d885jx-18-204-227-34-42 in your application.

Company Profile

Activision Blizzard, Inc. is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment.