Advanced Measurement Strategist

Job Description

''THE DIVISION'S STORY
More than a century after P.T. Barnum, Ad Sales has proven that the entertainment business has changed and money is made when honesty, business acumen and industry knowledge come together to solve clients' problems. As the biggest breadwinner for the company, we are continually searching for way to bring new dollars into the fold. Driven by strong creative and rooted in data and strategy, we provide advertisers with the valuable exposure they need in the specific markets they want to reach. So if you've got an aptitude for data and planning as well as a salesperson's drive, we'd like you under our big top. Extra points if you can juggle.''
Support the Precision & Performance advanced TV ad sales team by facilitating the creation and maintenance of A+E's advanced targeting standards and processes. Work hand in hand with sales, revenue management, and research teams to ensure information is properly communicated between the various groups and to drive consistency in P&P process.

MORE ABOUT WHAT YOU'LL DO:

Sales and Revenue Management Process
• Work closely with P&P Account Executive to stay aligned on all current and future business opportunities, and to implement the steps necessary to secure and complete successful campaigns
• Manage the Precision plan build process, and act as a point of contact for the Integrated Sales Planners while they optimize plans
• Work closely with Revenue Management Director to understand internal business needs, analyze proposal output value, and maximize yield
• Work with Account Executive and RM Director to train new Precision planners
• Manage upkeep of:
• ISP's P&P deal delivery tracking
• Post campaign wrap-up report creation and posting
• Business trend/yield insights and deal detail trackers
• Lead the creation of mock plans to secure new business, as well as communication of mock plan insights throughout the greater sales force

Research Collaboration
• Act as point person for communication of needed audiences built
• Align on data/audience implementation timelines for in-process campaigns
• Stay in close contact to understand evolving industry trends and best practices

Technology Relationships
• Build relationships with external optimization partners to ensure that the platforms are driving strong optimization results for internal and external purposes
• Lead the testing of new platform features to determine their ability to be implemented in the P&P team's day-to-day process
• Stay up-to-date with industry tech trends to offer support to the A+E sales team as a whole

WHAT YOU'LL LEARN:

First and foremost as a member of A+E Networks Ad Sales you will learn how to be a team player in a fast-paced, innovative environment. You will learn how to become a content matter expert in every aspect of our business. From programming to marketing to research and analytics you will learn the mission for each brand, the content they represent and the audiences they reach. You will learn how to take this knowledge and share it with current and potential advertising partners. You will learn how to persuade them to partner with us. You will learn budgetary goals and how the ad sales team is on the frontline in generating revenue for the organization. You will learn how to build relationships inside and outside the organization. You will learn how to have fun throughout this process. You will learn that this is a special place to work.

YOUR STORY: [+BEHAVIORS] (what you need to have)
• College degree
• 5+ Years of industry experience and ideally 1+ years of advanced TV experience
• Advanced knowledge of sales process and best practices
• Detail-oriented and analytical mindset
• Must be self-motivated and able to work independently as well as part of a team
• Need to be able to multi-task and efficiently manage time & priorities

Jobcode: Reference SBJ-r12470-3-144-230-82-42 in your application.