Intern - Marketing Analytics

Job Description

Marketing Analytics Intern (Summer 2021)

Marketing Analyst Intern, Marketing Analytics

Redwood City, Ca.'/Remote

Electronic Arts Inc. is a leading global interactive entertainment software company. EA delivers games, content and online services for Internet-connected consoles, personal computers, mobile phones and tablets.

We are EA

We entertain millions of people across the globe with the most amazing and immersive interactive software in the industry. But making games is hard work. That's why we employ the most creative, passionate people in the industry.

We are looking for a student to join the Marketing Analytics team as a Marketing Analyst Intern, reporting to a Manager of

Consumer Marketing & Insights – Analytics.

As a Marketing Analyst Intern you will own and be the main driver of a project focused on online communities in the gaming space, working to understand relationships between community variables and game related KPIs.

You will analyze large sets of data, conduct exploratory analysis, and build sophisticated models to identify trends, explore relationships, and gather

insights.

Most of the work will be individualistic, but you will interface and collaborate with members of the Marketing Analytics team, as well as our

partners in Studio Analytics and Data Science.

What you will do:
• Own and drive a project that will require you to:
• Extract, transform, and process data from multiple internal and
• external sources.
• Perform exploratory analysis on the data utilizing simple (e.g. distributions, central tendency) and advanced methodologies (e.g. PCA, clustering).
• Employ segmentation methods to better understand sub-populations of players and online communities.
• Employ machine learning or predictive modeling to explore apparent relationships between variables.
• Generalize learnings via validation and replication.
• Collaborate with other analytics and social-oriented teams to help guide project goals, supplant learnings, and explore additional opportunities.

Jobcode: Reference SBJ-g39bp4-3-144-248-24-42 in your application.