Full Time Job
Sales Account Executive
WYCW
- Paid
- Full Time
Job Description
WYCW, the Nexstar owned CW station has two openings for a Sales Account Executive to develop media strategies for businesses through Broadcast and Digital Media. Qualified candidates should be self-motivated, creative and possess the ability to work in a fast paced work environment.The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
• Implements strategies to consistently grow revenue and exceed revenue goals.
• Represents core digital and Nexstar digital products.
• Establishes credible relationships with local business community.
• Makes sales calls on existing and prospective clients.
• Prepares and delivers sales presentations to clients.
• Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
• Provides clients with information regarding rates for advertising placement in all media.
• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
• Works with clients and station personnel to develop advertisements.
• Performs other duties as assigned.
Requirements & Skills:
• Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• Valid driver's license with an acceptable driving record.
• Proficiency with computers and software: WORD, EXCEL, etc.
Jobcode: Reference SBJ-re4785-3-140-186-201-42 in your application.
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Company Profile
WYCW
Nexstar Media Group is America’s largest local television and media company with 196 full power stations (including partner stations) in 114 markets addressing nearly 63% of US television households and a growing digital media operation.