Media Executive

Job Description

Media Executive

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WVUE:
FOX 8 (WVUE) & GDM NOLA is the market-leading Broadcast & Digital media provider in New Orleans, LA. With over 70+ years of legacy brand, we are the most trusted source in the market for News, Weather & Sports. Housed under the WVUE/FOX 8 umbrella boasts our in-house Digital agency, Gray Digital Media NOLA. A full-service digital agency that works with local, regional, and nationwide businesses on their digital marketing, webdev and creative development efforts.
Job Summary/Description:
Are you an aggressive and goal-oriented person with a strong competitive drive and determination to win? A natural relationship builder and collaborator, often viewed by others as a thought leader. Are you interested in a sales job that allows you to do what you do best- sell, sell, and sell! WVUE is looking for a multi-platform sales and marketing superstar who wants to join our sales team. We provide the culture, tools, and environment for you to achieve unlimited success.
This position requires someone with a high level of tenacity and closing ability. A great Media Executive must possess extensive industry and market knowledge to assist their clients in defining discrete marketing objectives and then recommending high-impact solutions.
Duties/Responsibilities include, but are not limited to:
• Responsible for developing new direct accounts for Gray Digital Media NOLA & WVUE/FOX 8
• Expand established customer base by growing existing advertising revenue through Digital and Broadcast advertising.
• Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective marketing strategy.
• Meet or exceed sales expectations and manage your book of sales revenue using client management tools and software.
• Learn with proficiency Gray Media advertising products, services, and guidelines currently, and as offerings evolve.
• Develop, retain, and grow client relationships. Expand clients to the Premier Account level.
• Own both pre- and post-sale workflow processes for all billing accounts
• Handle regular account/advertiser maintenance, including (but not limited to) troubleshooting client needs/issues, makegoods, campaign optimizations, payment collections, aging, reporting, et al.
Qualifications/Requirements:
• Bachelor's degree and 3+ years of media sales with evidence of prior success.
• Demonstrates intellect, drive, executive presence, and sales acumen.
• Ability to prospect and network with business decision makers within all sizes of organizations.
• Proven experience building professional client relationships.
• Superior multi-tasking skills with the ability to work cross-functionally and handle multiple tasks daily.
• Excellent troubleshooting and problem resolution skills with critical thinking ability.
• Possess superb written and verbal communication skills.
• Proficient with Microsoft Excel, Word, and PPT, and understanding GA4
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WVUE-TV/Gray Media is a drug-free company

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Jobcode: Reference SBJ-4k5421-216-73-216-0-42 in your application.