Multimedia Sales Manager

Job Description

Multimedia Sales Manager

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 45 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
Job Summary/Description:
• Impactful Leadership: You won't just manage; you'll lead the charge in defining the future of digital advertising in Augusta.
• Dynamic Environment: Gray Media is an industry leader that invests in innovation, giving you access to cutting-edge tools and resources.
• Unmatched Culture: We're a team that supports each other, celebrates wins (big and small), and genuinely enjoys coming to work every day.
• Community Connection: You'll play a vital role in helping local businesses thrive, directly contributing to the economic vitality of Augusta.
• Growth Opportunities: With Gray Media's national footprint, your career path can be as expansive as your ambition.
• Ready to shape the future of multi-media sales in Augusta? Let's power forward, together.
Duties/Responsibilities include, but are not limited to:
• Help Lead a winning team: Inspire, coach, and develop a group of talented multi-media sales professionals to exceed individual and team digital revenue goals, fostering a culture of innovation and collaboration.
• Drive digital strategy: Take the reins on our digital sales initiatives, identifying new opportunities, developing cutting-edge solutions, and ensuring our team is always at the forefront of the evolving digital landscape.
• Cultivate client success: Partner with local businesses to understand their unique challenges, then craft bespoke multi-platform advertising campaigns (think CTV, OTT, programmatic, social, SEO/SEM, email, and traditional broadcast) that deliver measurable results.
• Analyze and optimize: Utilize market data, analytics, and CRM tools to track performance, identify trends, and continuously refine sales strategies for maximum effectiveness and profitability.
• Innovate and educate: Stay hungry for knowledge on emerging digital products and trends, then translate that expertise into actionable insights and training for your team and clients.
• Collaborate cross-functionally: Work hand-in-hand with our news, creative, and operations teams to ensure seamless execution of campaigns and an unparalleled client experience.
Qualifications/Requirements:
• 3+ years of progressive sales leadership experience, with a proven track record of exceeding digital revenue targets in a media environment.
• Deep expertise in digital advertising products and strategies (display, video, programmatic, social, SEM, SEO, email marketing, OTT/CTV are your playground).
• Exceptional coaching and mentoring skills: You genuinely love developing talent and seeing your team s/ucceed.
• Strong analytical abilities: You're comfortable with data, CRM systems, and leveraging insights to drive decisions.
• A client-centric approach: You're a solutions provider, not just a seller, always putting the client's needs first.
• Urgency and resilience: The media landscape moves fast, and you thrive on that energy, bouncing back quickly from challenges.
• Excellent communication skills: You can articulate complex digital concepts clearly and persuasively, whether to your team or a client.
• A passion for local media: You believe in the power of community connection and want to help local businesses grow.
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WRDW/WAGT-TV/Gray Media is a drug-free company

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Jobcode: Reference SBJ-02ww8j-216-73-216-211-42 in your application.