Media Executive - Wagt

Job Description

Media Executive - WRDW Wagt

MEDIA EXECUTIVE (SENIOR) - WRDW/WAGT
About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
Job Summary/Description:
Business is great, and we are expanding our team. We are seeking a solutions-oriented professional with a strong background to join our dynamic Sales team. The Media Executive is responsible for the development, retention, and growth of broadcast and digital revenue. The Media Executive will design and sell marketing solutions for businesses using the latest advertising products available across our platforms (Broadcast, Programmatic, OTT, Email, Social, SEM, SEO).
Duties/Responsibilities include, but are not limited to:
- Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement an effective marketing strategy for their business.
- Meet or exceed sales expectations, goals, and budgets, and manage your own book of broadcast and digital sales revenue for retention and growth.
- Learn and master Gray digital advertising products and tools (we are always innovating and growing) along with Gray Digital Media's suite of digital services.
- Develop, retain, and grow client relations in your local market and throughout the country.
- Manage your broadcast and digital book of business using client management tools and software.
- Design, write, and present marketing proposals and PowerPoint presentations.
- Communicate and collaborate effectively across all Gray Digital Media departments and support staff.
Qualifications/Requirements:
- College Degree Preferred, or equivalent years of experience.
- Previous outside sales experience required.
- Digital experience is a must.
- Demonstrates intellect, drive, executive presence, and sales acumen.
- The ability to prospect and network with business decision makers within small, medium, and large organizations.
- Proven experience building excellent client relationships.
- Strong proficiency in computer skills.
- Excellent written and oral presentation skills.
- Experience working with a CRM tool, Wide Orbit, and Wide Orbit Media Sales is a plus.

Jobcode: Reference SBJ-xk3ve4-216-73-216-170-42 in your application.