Digital Sales Coordinator

Job Description

Are you ready to join an exciting team focused on digital marketing, operations and fulfillment? WQAD News 8 (TEGNA) is the Quad Cities local ABC affiliate TV station and trusted local source for news, entertainment and sports programming.

Be part of the sales team at WQAD and gain the knowledge of the most cutting-edge advertising platforms.

We are seeking an experienced and proactive Digital Sales Coordinator to play a critical role responsible for scheduling digital ads, trafficking artwork, order entry, coordinating ad proof changes, resolving ad serving issues and supporting the advertising sales team and sales management team in achieving the digital revenue goals of the station for both local and national accounts.

The winning candidate is a digital-minded, highly organized person looking to be part of a winning team. The primary duty of this position is to traffic all digital sales orders while monitoring and reporting results of each campaign from inception to completion. Once you have the administrative portion of this role down and have a firm understanding of our product offerings, you will develop digital advertising solutions and presentations for the AEs.

Responsibilities:
• This full-time position will report to the Digital Sales Manager and responsibilities will include:
• Working knowledge of wide variety of digital products – display, rich media, native ads & branded content, social media ads, contesting, video advertising, targeted email, mobile advertising, and paid search.
• Work with our graphic designers to create all digital ads needed for campaigns and apply UTM codes to campaign URLs for tracking purposes.
• Creation and order entry of all Insertion Orders into variety of digital traffic systems.
• Maintaining and reporting results while continually optimizing campaigns; management of online inventory.
• Reconciliation of digital campaigns and billing for those campaigns; review & approve vendor invoices.
• Attend ongoing training webinars and participate in monthly digital sales coordinator calls to keep up on how to process orders, changes in ad platforms, and to learn what digital sales coordinators in other markets nationwide are doing and apply those winning tactics to your position.
• Attend weekly calls with our ad operations to ensure all campaigns are running smoothly.
• Assist sales team in development of proposals and advertising solutions and other duties.
• Ability to handle multiple tasks and projects under deadline pressure.

Job Requirements:

Requirements:
• Knowledge of digital sales processes, digital platforms, technology trends
• Ability to handle multiple tasks and projects effectively under deadline pressure.
• Attention to detail and accuracy a must.
• Ability to effectively solve problems.
• Creative and able to adapt quickly to change.
• Position requires strong written and verbal communication skills, as well as strong organization and time management.
• Fluent in all Microsoft Office Programs: Excel, Outlook, PowerPoint and MS Word
• 1-3 years work experience in account service, customer service, media or agency; has completed some training and education in digital marketing products.
• College degree preferred;
• Prior experience with DoubleClick for Publishers, Google Analytics and Wide Orbit are preferred

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 63 television stations in 51 US markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA's OTT advertising service. For more information, visit

Jobcode: Reference SBJ-d2pe46-13-58-77-98-42 in your application.