Multimedia Marketing Consultant

Job Description

Multimedia Marketing Consultant - WNEM

About WNEM:

At WNEM, it is our job and inherent desire to be the best local television station in the Mid- Michigan market and the #1 digital platform across the state , region and the country. We are committed to the highest standards of excellence in our local news, entertainment, information and public service programming.

We have the top rated news station plus broadcast website. We are a Midsize market with opportunity to grow. We are a self-starting team driven for success with unique selling opportunities for a creative seller. Essential to that effort is a foundation of honesty and integrity - qualities which help us earn and build trust with our viewers, co-workers and business partners.

Job Summary/Description:

WNEM-TV is seeking a Multimedia Marketing Consultant with a winning attitude to work in a competitive, collaborative, and fast-paced marketing environment. The successful candidate solicits new advertisers, assess the market potential for prospective accounts, achieves assigned revenue goals through the sale of airtime, digital advertising, and other products and services to new and existing clients.

Duties/Responsibilities include but not limited to:
- Establishes credible relationships with local business community.
- Makes sales calls on existing and prospective clients.
- Maintains assigned accounts and develops new accounts.
- Prepares and delivers sales presentations to clients.
- Provides clients with information regarding rates for advertising placement in all media platforms.
- Provides management with timely and accurate monthly, quarterly, and annual budget forecasts.
- Maintains an understanding of local market ratings, competitive media, station strengths, industry and product knowledge.

Qualifications/Requirements:
- Bachelor's degree highly preferred, or equivalent work-related experience. Minimum two year's experience in sales, preferably in the media field.
- Valid driver's license with an acceptable driving record.
- Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
- Knowledge of Wide Orbit and ComScore a plus.
- Solid computer skills using Excel, Word and PowerPoint.

Interested applicants can, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your cover letter, resume, and references

(Current employees that are interested in this position can apply through the Gray-TV UltiPro employee portal)

WNEM-TV/Gray Television Group, Inc. is a drug-free company

Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus prior to or by the first workday.

Jobcode: Reference SBJ-rn4jp1-18-223-171-12-42 in your application.