Account Executive

Job Description

ACCOUNT EXECUTIVE (Entry-Level) - WILX

About WILX:

WILX-TV is the highly rated NBC affiliate with the #1 rated morning and evening newscasts, along with a popular lifestyle show called Studio 10. A market leader in news, digital, and social media, WILX News 10 is home to Emmy award winning reporters, and recipient of the Michigan Association of Broadcasters ''Station of the Year'' award. WILX is a breaking news and weather station, with a strong emphasis on original, local reporting. Our respected main anchors live here and have made WILX their career home. This includes the longest-running sportscaster in the state of Michigan. Our newsroom leadership is known for developing young journalists. Mid-Michigan (Lansing/Jackson area) is a big news market, home to the state capital and Michigan State University.

Gray Digital Media (GDM) Lansing is part of a national digital agency with 113 local offices throughout the country. Our Digital Marketing Consultants work with local, regional, and national clients by offering a full suite of digital products that are strategically deployed into a marketing solution that drives results. And, as the nation's second largest broadcast company, Gray has the unique ability to combine digital and broadcast TV for the most impactful results.

Lansing is a vibrant, diverse, stable area and a great place to live and work. Lansing is just an hour away from Grand Rapids, downtown Detroit, and a day-trip ''up north'' for some of the most beautiful places in the country. If you love lakes, boating, fishing, camping, beaches, downhill skiing, wine, craft brew, Broadway shows, Big 10 sports, minor-league baseball, NFL/NBA/NHL games…Michigan has it all!

Job Summary/Description:

WILX Media, a Gray Television station, is looking for a high-energy, creative individual who likes working with people to seek out and develop new business. If you have experience selling business-to-business, cellular telecommunications, and presenting directly to customers, then come see how you can make a real difference, help your customers grow, and make more money for yourself at the same time! You don't need media experience, but you do need to be a fast learner, hungry for new challenges. You must be interested in new digital technology…with a thirst to learn more. The right candidate will be smart, a skilled communicator, and know how to use creativity to solve problems and develop ad campaigns. You'll have training and support as you build, maintain, and grow your own customer portfolio. This is an entry-level position.

Essential responsibilities include, but are not limited to:
• Sell advertising to local businesses both on-air and digital
• Grow and maintain a full customer portfolio
• Develop new business
• Develop ad campaigns

Qualifications/Requirements:
• Excellent writing and communication skills
• Bachelor's Degree preferred but not required
• Ability to work independently and manage your time effectively
• Ability to use creativity to solve problems
• Ability to develop campaigns and motivate others
• A real desire to understand your clients and their businesses
• A thirst for ongoing learning: advertising, marketing, television, digital
• Must meet the Gray Television driving requirements and have a valid driver's license

Are you energetic, positive, and goal-oriented? Please join our team, send your cover letter and resume, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

WILX-TV/Gray Television, Inc. is a drug-free company

Gray Television encourages all new employees to be fully vaccinated against the coronavirus virus prior to the first workday.

Jobcode: Reference SBJ-gp2v6o-18-119-102-137-42 in your application.