Media Executive

Job Description

Media Executive

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WFSB:
WFSB Channel 3 Eyewitness News is everywhere. We're Connecticut's #1 source for the latest weather, including Connecticut's only LIVE doppler radar, breaking news, traffic, and all the info you need to make it through your day.
Job Summary/Description:
WFSB is seeking a passionate, energetic, and highly motivated Sales Executive with media sales experience who can adapt quickly and maximize sales across our over-the-air and digital platforms. A strong work ethic and the ability to formulate and execute a daily plan are a must. This is a fast-paced and fun business that requires persistence, organization, creativity, and strong interpersonal skills.
The ideal candidate will have a proven track record in media sales and be expected to develop and maintain positive working relationships with clients and assigned/designated agencies through frequent in-person and telephone contact. They will promote the station and sell Core Digital, Extended Digital, OTT, and Broadcast Commercial Spot advertising. The role requires preparing compelling sales presentations utilizing in-house ratings, research materials, a deep understanding of advertisers' and agencies' needs, market competition, and available station assets.
Please note - primary job duties and responsibilities include, but are not limited to, the information listed above.
Qualifications/Requirements:
- College degree preferred or equivalent in years of experience
- Previous outside sales experience
- Previous work in media sales
- Must have strong administrative skills
- Must have strong prospecting skills
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WFSB-TV/Gray Media is a drug-free company

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Jobcode: Reference SBJ-wpp2kj-216-73-216-29-42 in your application.