Marketing Coordinator

Job Description

Marketing Coordinator

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WFSB:
WFSB Channel 3 Eyewitness News is everywhere. We're Connecticut's #1 source for the latest weather including Connecticut's only LIVE Doppler radar, breaking news, traffic, and all the info you need to make it through your day.
Job Summary/Description:
WFSB-Gray Local Media is looking for a creative, and organized, Marketing Coordinator who has a passion for people, a competitive edge, and a desire to make an impact in a fast-paced and dynamic sales environment. The Marketing Coordinator will provide support to the Sales Department offering administrative support, creating presentations to help pitch new marketing campaigns, preparing case studies, working as a liaison between news and sales, copy coordination with traffic, managing campaign deliverables and gathering data on campaign successes to present back out to clients.
Responsibilities include, but are not limited to:
* Creating detailed, well-written and visually appealing presentations to pitch new marketing campaigns to companies locally and nationally
* Act as liaison between news and sales for marketing opportunities
* Providing quality control of all station and NTR sponsorships including managing cross-departmental deliverables for existing marketing campaigns to ensure all elements are airing as promised
* Creating detailed post reports for completed marketing campaigns
* Daily copy coordination with AE's, Clients, and Traffic Department
* Assisting with setup, facilitation, and completion of client marketing events
Qualifications/Requirements:
* High school graduate or equivalent; College degree preferred
* Strong organizational skills
* Strong written and verbal communication skills to articulate clearly with various departments
* Creativity with a passion for collaboration
* Project management experience and time-management skills for juggling numerous time-sensitive projects simultaneously. Being familiar with project management software is an asset
* Strong computer skills for generating reports and designing presentations are a must
* Analytical with the ability to present information in an easy-to-understand manner
* Excellent interpersonal skills
If you feel you're qualified and want to work with a great group of people go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WFSB-TV/Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
''

Jobcode: Reference SBJ-j6z2p1-216-73-216-43-42 in your application.