Digital Content Producer Multimedia Journalist

Job Description

Digital Content Producer Multimedia Journalist

About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WECT:
WECT has been informing and entertaining viewers in southeastern North Carolina for more than 70 years. We're in the rapidly growing Wilmington market, serving New Hanover, Brunswick, Columbus, Pender, and Bladen Counties that make up the beautiful coastal Cape Fear Region. WECT is the dominant broadcast station in the market with the most accessible local news on-air, online, mobile, and streaming platforms.
Job Summary/Description:
WECT News is seeking a hybrid Digital Content Producer/Multi-media Journalist. This would be a split shift -- some days working as a DCP and others working as an MMJ/Reporter. We're looking for someone to produce engaging content for our digital and social platforms and who has a knack for news and speaks the social media language. This position is not for someone who wants to sit around and wait for the news to come to them. The successful candidate must be driven, creative, and an active content creator. We are looking for a top-notch digital journalist who can write an AP-style news story for the web quickly and without errors. This producer/reporter will also step in front of the camera to provide live reports (both from the field and from our digital news streaming desk).
Duties/Responsibilities include, but are not limited to:
Digital Content Producer:
• Writes AP-style news stories daily for the web
• Subsequently posts engaging content on Facebook, Twitter, Instagram, and other social media platforms.
• Sends breaking news and trending push alerts
• Utilizes analytics to track trends in daily decision-making
• Copy-edits digital stories from reporters and other newsroom staff
• Knowledge and use of effective SEO practices
• Livestream events using station technology for web and Facebook
• Monitors comments and messages on the WECT social media pages
• Creates memes, videos, and graphics for social engagement
• Communicates effectively with producers to incorporate web and social elements into newscasts
• Attends and contributes to digital and editorial meetings
• Edits videos using non-linear software; Edius is a plus
MMJ/Reporter:
• Pitch 3 viable, developed story ideas per shift (not topics)
• Develop and cultivate sources; enterprise stories
• Produce a minimum of one package or two to three VOSOTs per shift
• Create engaging digital and social content
Qualifications/Requirements:
• A background in journalism and communications with strong writing skills is preferred
• A solid understanding of social media and analytics
• 1-2 years of newsroom, reporting, and/or digital content producing experience preferred, but not required
• Must have a solid grasp of AP Style, the ability to write clearly with sound grammar, and work under deadline pressure
• Bachelor's degree in journalism or related field preferred
• Strong writing skills (broadcast and print style)
• Experience with CMS/digital publishing platforms
• Experience with broadcast newsroom software such as ENPS
• Experience with video editing software (preferably Edius) preferred
• Must be able to lift 25-30 lbs and pass a motor vehicle background check
If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on ''apply now'', upload your resume, cover letter, and references
(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)
WECT-TV/Gray Media is a drug-free company

Gray Media encourages all new employees to be fully vaccinated against the coronavirus virus before the first workday.
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Jobcode: Reference SBJ-qkk636-216-73-216-69-42 in your application.