Ad Sales Planner

Job Description

We are looking for a proactive and detail-oriented Ad Sales Junior Media Planner for the Commercial Planning Department, to support the Ad Sales Manager and Sales Representatives in the strategic development, execution, and follow-up of advertising campaigns. This role ensures client proposals are planned effectively, campaigns are executed smoothly, and all stakeholders are aligned from pre-sale through post-campaign reporting.
Your Role Accountabilities
Sales & Client Planning Support
• Partner with Sales Managers and Reps to build tailored, strategic media proposals that align with client objectives and available inventory.
• Create media plans using internal tools and data sources across platforms (TV, streaming, digital, branded content).
• Gather and consolidate relevant materials for proposals, such as audience research, programming schedules, and platform specs.
Campaign Execution & Tracking
• Ensure sold campaigns are accurately input, booked, and scheduled in collaboration with the Operations and Traffic teams.
• Monitor campaign delivery and pacing; flag any risks or discrepancies in real time.
• Track campaign completion to ensure all client deliverables and KPIs are met.
Post-Campaign Reporting
• Collect and analyze post-campaign performance data from internal teams.
• Build client-facing post-campaign reports with insights and recommendations for future campaigns.
• Work closely with Research and Operations teams to ensure campaign metrics and benchmarks are accurate .
Cross-Functional Collaboration
• Act as a key liaison between Sales, Planning, Commercial Operations, Traffic, Research, and Creative Services.
• Coordinate with the Creative team to ensure specs are shared and materials are delivered on time.
• Work with Operations to secure inventory and ensure feasibility of proposed campaigns.
Administrative & Forecasting
• Maintain campaign documentation and status trackers across all active and proposed campaigns.
• Support internal alignment by ensuring visibility of package availability, campaign statuses, and media opportunities.

Qualifications & Experience
• Bachelor's Degree in Business Administration , Marketing, Advertising, Communications, or related field preferred .
• 2–4 years of experience in media planning, ad sales planning, or campaign management (TV/digital/streaming preferred).
• Strong attention to detail and project management skills .
• Proficient in Excel; comfortable with data analysis and media planning tools.
• Excellent communication and organizational skills.
• Fluent in Spanish ; English or Portuguese is a plus.
• Comfortable working cross-functionally in a fast-paced sales environment.

Championing Inclusion at WBD
Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.
If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.

Jobcode: Reference SBJ-j66znw-216-73-216-117-42 in your application.