Full Time Job

Strategy Analyst, Ad Sales


New York, NY 01-08-2021
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  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description

Overview and Responsibilities

Are you looking for an exciting opportunity at a world-renowned company and a fast-growing team? Then ViacomCBS might be the place for you! We're searching for a spectacular Analyst to join our Ad Sales Strategy team, a key position within our group. Our team works with other Ad Sales groups across the company to assist them in the evaluation of market trends, development of overall sales strategy and goals, and enables Ad Sales Leadership to make strategic choices. We're a key driver of change in the Ad Sales organization, while encouraging collaboration across Ad Sales and related groups, to drive ad revenue and future opportunities. The Analyst position is a vital part of the team, responsible for the underlying research, analysis, and insights for the various Strategy projects.

Responsibilities include but are not limited to:
• Perform quantitative and qualitative analyses, and help develop insights and recommendations for our business and the broader marketplace in an effort to drive business forward
• Build Excel models and analyses to analyze trends
• Develop forecasting models and business cases
• Monitor the advertising, marketing, and media/tech industry for key trends to formulate projections both short and long term
• Compile and analyze information from internal and external sources for each year's Upfront strategy
• Produce well-designed and effective PowerPoints, articulating stories behind presentations clearly and succinctly to the VP and other upper management at ViacomCBS
• Work on special projects and ad hoc requests as needed
• Lead training sessions as necessary
• Collect/analyze data to provide insight on trends in the industry and the performance of ViacomCBS Ad Sales
• Work with cross-functional teams and business areas to initiate selected projects such as digital and linear ad sales, integrated marketing, research and business intelligence/P&I/Yield
• Summarize disparate data into informative Executive summaries

Basic Qualifications
• 2+ years of related experience
• Advanced proficiency with Microsoft Excel and PowerPoint
• Familiarity with sales CRM and reporting tools, such as Salesforce & Tableau or similar visualization tools
• Experience with large data sets, synthesizing insights, financial / operational modeling and recommending actions from data
• Proficiency in key frameworks for strategic analysis - for example, competitive analysis, key financial ratios, SWOT analysis, market/industry analysis, etc.

Additional Qualifications
• Strong knowledge and interest in the media, entertainment, and advertising industry
• Ability to apply knowledge and resourcefulness in acquiring needed data, both from internal systems as well as external data and sources, understanding the proper internal groups on point to provide key types of data (e.g., financials, ratings, etc.)
• Able to learn and apply frameworks for analysis of organizations - structure, efficiency, processes, and proficiency definitions
• Demonstrate knowledge and passion for advertising, sales, media
• Self-motivated in the areas of business strategy, analysis, organizational change, project management