Director Senior Director, Marketing, Project Management

Job Description

Director/Senior Director, Marketing, Project Management

The Director/Senior Director, Marketing Project Management will spearhead the creation and execution of marketing plans that align with the overall vision and strategy for assigned releases, maximizing sales and exposure; reflective of strategic goals, release-specific objectives and financial guidelines while leading a team towards greater efficiency and development in their roles.
How you'll CREATE:
• Ideate, curate, and execute marketing campaigns for a roster of artists from start to finish.
• Collaborate with internal departments to shape the narrative for assigned artists and projects.
• Effectively present ideas, strategies, and data to align and motivate teams towards a common goal.
• Quantify the success and efficiency of marketing campaigns and strategic initiatives to drive awareness, convert passive fans to superfans, and increase sales & streaming to meet collective goals.
• Manage and grow relationships with top-level artists, managers, and other partners.
• Responsible for cultivating a positive work environment and spreading values of respect, clarity, and communication amongst teams and individuals.
• Drive revenue from recorded music sales, merchandise, ticketing, brand partnerships and sync opportunities.
• Lead cross-functional teams (strong project management, organization, and communication skills – oral and written skills are a must)
• Keep up with competitive marketplace and identify new approaches to consumer behavior in an ever-changing world.
• Problem solve under pressure with consideration of all parties involved.
• Manage project budgets with oversight across all departments.
• Build project timelines in collaboration with internal teams based on strategic tentpoles.
• Serve on the Senior Marketing Core and be responsible for bringing important issues to the room to continually improve processes and initiatives
• Lead Marketing Project Manager and Marketing Coordinator with clear communication of expectations, encourage assertiveness, and help develop growth opportunities within the roles.
• Other responsibilities as required
Bring your VIBE:
• Must have 5-7+ years of experience in marketing within the music industry, preferably at a major label, including leading a team of 1-2 individuals.
• Must thrive in a collaborative team environment but be able to take initiative and work independently.
• Ambitious individual who is a self-starter requiring minimal direction.
• Must be motivated, creative, innovative, organized, detail-oriented and accustomed to working under tight deadlines.
• Budget management and media planning experience preferred.
• Must be proficient with using Excel, PowerPoint or Keynote, and comfortable with collaboration and asset management tools like Google Drive, Dropbox, Evernote, Basecamp and the like.
• Must have strong computer knowledge of various music applications and comprehensive knowledge of the internet and social media platforms.
• Bachelor's Degree in Marketing or related field is preferred.
Perks Playlist:
Join an entrepreneurial, global organization where authenticity, boldness, creativity, connection, drive, and insight aren't just values-they're how we work every day. Here are some of the ways we support you along the way (and just a few of the benefits we offer):
• Comprehensive medical, dental, and vision coverage
• Including 100% coverage for out-patient in-network mental health services
• Fertility coverage for eligible medical plan participants
• Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
• Student Loan Repayment Assistance and Tuition Reimbursement
• 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution
A variety of ways to prioritize much-needed time away from work including:
• Flexible Paid Time Off (PTO) for exempt employees
• 3-weeks PTO for non-exempt employees
• 2-weeks paid Winter Break
• 10 Company Holidays (including Juneteenth and Wellbeing Day)
• Summer Fridays (between Memorial Day and Labor Day)
• Generous paid parental leave for every type of parent
Check out our full overview of benefits on the Perks Playlist page of the career site.
Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.
Universal Music Group is an Equal Opportunity Employer
We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.
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Job Category:
Marketing, Streaming & Digital Media

Jobcode: Reference SBJ-wp8kzp-216-73-216-132-42 in your application.