Manager, Creator Strategy

Job Description

Ubisoft is a global leader in gaming with teams across the world creating original and memorable gaming experiences, from Assassin's Creed, Rainbow Six to Just Dance and more. We believe diverse perspectives help both players and teams thrive. If you're passionate about innovation and pushing entertainment boundaries, join our journey and help us create the unknown!
Job Description
We're looking for a Manager, Creator Strategy to oversee all creator initiatives for Rainbow Six Siege, a continuously evolving live-service game. You will guide a team of three Creator Strategy Managers and ensure our creator programs, both seasonal and always-on, drive engagement, reflect the diversity of our players, and strengthen Siege's presence within its creator ecosystem.
What You'll Do
• Lead and mentor a team of three Creator Strategy Managers dedicated to Rainbow Six Siege.
• Set direction for both seasonal campaigns and always-on creator engagement, ensuring a steady stream of content that resonates with players' varied interests.
• Drive engaging and innovative creators strategies that support seasonal updates while sustaining continuous creator activity across gameplay, community stories, esports moments, and evergreen content.
• Ensure initiatives align with the Creator Strategy North Star and Siege's unique identity as a competitive, community-driven live-service title.
• Oversee campaign delivery end-to-end, ensuring KPIs, timelines, and creative standards are consistently met.
• Work closely with Brand, Marketing, Comms, Community, Esports, Production & Hubs leadership to ensure & maintain alignment across the live-service roadmap.
• Anticipate shifts within the community and changes in creator sentiment to inform advocacy framework development and ensure timely strategic adjustments and escalating when needed.
• Strengthen operational efficiency by improving workflows, tools, and team-wide best practices.
• Manage budgets responsibly, optimizing projects allocation across peak seasonal moments and year-round creator support.
• Contribute to new benchmarks in FPS and live-service creator engagement through innovative, player-driven storytelling.
Qualifications
What You'll Bring
• Experience in creator/influencer strategy, digital marketing, ideally within gaming or live-service/GaaS environments.
• Demonstrated leadership experience with the ability to coach and develop others.
• Deep understanding of creator ecosystems (YouTube, Twitch, TikTok, etc.)
• Strong strategic thinking and prioritization skills, with the ability to turn insights into action.
• Excellent communication, stakeholder management, and problem-solving abilities.
• A genuine interest in Rainbow Six Siege, competitive shooters, or gaming communities (a strong plus).
Why Join Us
You'll play a key role in shaping how creators bring Rainbow Six Siege to life every day through major seasonal moments and the ongoing stories that keep players engaged year-round. You'll collaborate with passionate teams and help drive innovation within one of gaming's most dynamic live-service communities.

Jobcode: Reference SBJ-yj7b0k-216-73-216-38-42 in your application.