Digital Account Manager

Job Description

Job Summary: To work strategically with the sales team to generate creative solutions that deliver customer results through our digital assets, as well as monitoring campaign performance.

Responsibilities:
• Digital order entry with an elevated level of accuracy.
• Request, update and monitor digital creative scheduling.
• Execute creative development and fulfillment for digital advertising campaigns.
• Manage the startup process for digital campaigns including participation in all onboarding calls.
• Monitor digital campaigns' pacing and effectiveness throughout the month to ensure campaign delivery.
• Retain and grow our digital revenue by proactively finding opportunities to optimize campaign performance.
• Report monthly metrics and campaign results to the account managers and assist account executives/account managers in interpreting the results for the client.
• Manage and communicate inventory sell through percentages and avails to staff for all digital solutions.
• Educate staff and clients on effective marketing strategies and revenue growth tactics that utilize our digital product suite.
• Work as a liaison with all third-party vendors.
• Reconcile / audit 3rd party client billing each month.
• Attending client campaign recap meetings as the digital fulfillment expert.
• Other duties as assigned by Sales Managers.

Job Requirements:

Requirements:
• Minimum 2 years of account engagement in a professional, fast paced sales environment.
• Ability to work effectively as part of a team and independently.
• Ability to handle multiple tasks and projects effectively under deadline pressure.
• Ability to effectively solve problems.
• Creative and able to adapt quickly to change.
• Position requires strong written and verbal communication skills, as well as strong organization and time management.
• Familiar with OTT, Social Media, targeted display, mobile and video marketing strategies.
• Extensive knowledge of Microsoft Office.
• Proven history of exceeding expectations.

Work Environment: Office

Physical Demands: Sedentary work

Travel: Rarely: less than 10%

Work Environment Set: Office: normally performed in a typical interior/office environment

Physical Demands Set: Sedentary work: Involves sitting most of the time; walking, lifting, bending, standing, etc.

About TEGNA

TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 63 television stations in 51 US markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA's OTT advertising service. For more information, visit

Jobcode: Reference SBJ-r1jv7m-3-133-160-156-42 in your application.