Advertising Campaign Associate, Social & Ctv OTT

Job Description

Our mission is to delight, engage, and inspire you through real-life storytelling.
Who are we?
We are a modern media company that engages a global audience of more than 300 million monthly viewers on all major digital, mobile, and streaming television platforms, with 700 million minutes watched each month. We create award-winning video content and original programming in the categories of Food, Travel, and Home & Design that we share with an engaged, passionate, and global community. Tastemade is built upon real data and an innovative approach to programming. We are changing the way the world watches, experiences, and engages with premium lifestyle content.
What are we looking for?
We are looking for passionate people who want to change the world through the art of storytelling. People that are driven to disrupt the status quo and not just looking for another job. We are seeking an Advertising Campaign Associate, Social & CTV/OTT to join our growing team!
Tastemade is looking for a motivated individual to assist with all aspects of campaign delivery: setting up campaigns, monitoring pacing to ensure delivery and making adjustments based on performance. Success is measured by the ability to accurately execute campaigns for clients while working alongside Account Management, Sales, Revenue Operations, and Brand Strategy during the entire campaign life cycleOur Values:
• Tell a great story. Develop original and untold stories that inspire, excite, and delight. Great storytelling has the power to not only entertain but to shape culture.
• Embrace our world. Be globally-minded-value inclusivity and diversity, respect the richness of all cultures, and appreciate those who are different from yourself.
• Be constantly curious. Ask questions. Find answers. Always look for opportunities to learn and experience something new.
• Create community through experience. Treat every moment as an opportunity to create meaningful experiences to share. Shared moments build community.
• Own the Outcome. Think and act like an owner. You are entrusted to do what is best for Tastemade and for our community.
What you'll be doing:
• Trafficking and set-up of video and traffic campaigns on Facebook, Instagram, Snapchat, Pinterest, YouTube, Twitter, and TikTok.
• Set-up and pacing of CTV media campaigns in Google Ads Manager 360.
• Monitor and optimize campaigns to ensure the highest possible performance, while pacing campaign delivery and budget.
• Reconcile tracking/reporting between internal and 3rd parties and investigate and resolve inventory discrepancies between ad-servers.
• QA and troubleshoot 3rd party tags (DoubleClick, Sizmek, Innovid, etc.) and assets provided by the advertiser.
• Meet with platform partners to stay up to date on the latest social media advertising products/capabilities
• Update resource documentation to ensure all teams are working with the most accurate information
• Work with AP to keep track of monthly advertising expenditures
What you'll bring:
• Minimum of 2-3 years publisher AdOps experience
• 1-2 years experience in supporting and executing social digital advertising campaigns on Facebook and Instagram. Other social platforms such as Google Ads, Twitter, TikTok, Pinterest are a plus.
• Solid understanding of ad-serving technologies, particularly with social media platforms, Google Ads, and Google Ads Manager 360 (DFP).
• Strong organizational, project management, and problem-solving skills with proven ability to identify and prioritize critical issues.
• Familiarity with ad viewability/verification vendors (IAS, MOAT, etc.) self-service wrapping, as well as survey study tagging
• Ability to work cross-functionally with excellent communication and teamwork skills.
• A strong track record of attention to detail and enthusiasm toward learning is required.
• Self-starter and comfortable working in a fast-paced, entrepreneurial environment.
• Strong written and communication skills.
• Extremely data-driven and process-oriented.
• Intermediate to Advanced Excel Skills Knowledge of RTB, PMP, and Header Bidding/Wrapper a plus
• Understanding of auction dynamics in a programmatic environment a plus
• Certifications are a plus (Facebook Blueprint, Google Ads, Twitter Flight School, Snap Focus, etc.)
What Makes Us a Great Opportunity?
We prioritize an inclusive, People-first culture at Tastemade. From your first day, we strive to be a welcoming team that supports, nurtures and grows. We are also firm believers in ''walking the talk'' -- our employee-led workplace experience committees, DE&I groups, and wellness and philanthropic initiatives reflect much of our culture and build a sense of real community among our team. While working at Tastemade, you will collaborate with passionate, curious, and authentic peers, who are driven by our core values and equally enthusiastic about food, travel and home & design.
Total Rewards:
• Competitive salary
• Stock options
• Flexible vacation policy and paid company holidays
• Medical, Dental, Vision, LTD, Life EAP, and 401K benefits
• Apple iMac, MacBook or equivalent hardware
• Monthly wellness stipend to support your physical and mental health
• Monthly electronics allowance to partially offset cell phone and internet costs
• One-time home office equipment stipend
• Professional development by way of a feedback-driven culture, regular performance check-ins, and in-house mentorship and support programs
• Collaborative, passionate, and fun colleagues!

Tastemade is committed to providing reasonable accommodations during our recruiting and interview process. If you require any assistance or need accommodations, please reach out to us at peopleops@tastemade.com
Your application and any materials you submit will be subject to our Privacy Policy.
We're an equal opportunity employer. We want applicants of diverse backgrounds and hire without regard to race, color, gender, religion, national origin, ancestry, disability, age, sexual orientation, or any other characteristic protected by law.

Experience Required:

Mid Level

Jobcode: Reference SBJ-rnx81k-3-144-172-115-42 in your application.