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Full Time Job

Senior Account Executive, Brand Integration

Sunshine Sachs Morgan & Lylis

New York, NY 12-13-2022
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
We have an opening for a Senior Account Executive on our Brand Integration Team. The ideal person for this role is someone who is excited to help develop and execute creative brand integration partnerships and campaigns. ''You have a pulse on the latest brand marketing and entertainment industry trends'' – (everyone says this but it's true). This is a role for someone who has experience working on brand marketing and cause marketing campaigns and can sell brands on sponsorship opportunities. You are excited to create out of the box partnership ideas and spot trends in the entertainment and pop culture landscape.

Responsibilities Include:
• Developing and executing detailed strategies aimed at achieving client goals
• Managing integrated communications campaigns, including engaging with and pitching brand partnerships, sponsorships and paid integration deals
• Participating in new business processes and using data, analytics, and competitive research to inform strategic proposals
• Securing impactful brand partners and sponsors and thinking outside the box to create meaningful marketing campaigns
• Executing strategic marketing and brand integration plans on behalf of clients
• Proactively mentoring/managing junior team members on client account teams

You Should Apply If:
• You have at least 4+ years of brand integration, partnership marketing and/or sponsorship sales experience with demonstrated success in the following areas: securing top-tier brand partners for paid partnership and sponsorship opportunities, developing and executing marketing and communications plans for entertainment, lifestyle, fashion, technology or non-profits and creating out-of-the-norm media moments.
• You are learning how all areas of brand integration and communications (media relations, social media, creative, brand integration, talent integration) work together as part of a complete strategy, including when and how to best amplify a campaign utilizing different services
• You know how to ''create news'' for clients to achieve their goals while staying within their budget
• You have a track record of executing successful brand partnerships (both paid and in-kind)
• You have relationships with contacts and decision makers at brands across a diverse range of industries
• You are positive, proactive and solutions-oriented.
• You enjoy overdelivering rather than meeting expectations and take genuine pride in being part of something good.

You don't HAVE to have this, but it sure would be nice:
• You have secured and executed sponsorships for brands
• You have experience working with corporate clients and understand how to adjust to their specific needs
• You have experience working on paid integration opportunities in TV and Film and have a deep understanding of marketing opportunities with studios, networks and streaming services
• Previous experience working with teams in multiple locations (LA, NYC, DC, Austin, Austin, SF etc.)
• Experience work with a project manager on an integrated communications teams (assisting with talent integration, media relations, social media, creative, brand integration)
• Interests beyond brand marketing – we never like to stay in our lanes here and particularly like to combine entertainment and social good.
• Previous experience using marketing databases and research tools like WINMO.
• You are incredibly passionate about making a difference with your work and have experience working on cause marketing campaigns.

$70,000 - $80,000 a year

Salary commensurate with experience (plus benefits; see below)

Jobcode: Reference SBJ-dy36x3-18-191-228-88-42 in your application.

Salary Details
Salary Range: $70,000 to $80,000 Per Year ($ USD)