Manager, Distribution Marketing

Job Description

Summary of Position

The Manager, Distribution Marketing maximizes Starz Entertainment (STE) subscribers and revenue through collaborative implementation of partnership marketing campaigns and strategy. The role requires a high level of creativity, attention to detail, and project management skills, as well as the ability to analyze marketing and sales data to develop insights and make innovative recommendations leading to increased revenue and subscribers. The ideal candidate for this position will have the ability to take full ownership for the execution of assigned projects, working both independently and with a team. A sense of ownership, collaboration and intensity are critical.

Responsibilities
• Works closely with the distribution team to assist in the development and analysis of marketing plans to ensure revenue and subscriber growth and expansion of company products and/or services with distribution partners (MVPDs, vMVPD, OTT and Mobile).

• Maintain constant awareness of the direction and manage status of all projects, including anticipating needs and conflicts that unexpectedly evolve.

• Oversee creative development for all assets utilized by partners to promote STE across their various sales channels and platforms; manage curation and distribution of assets to internal teams.

• Exhibit strong communication skills by successfully providing counsel to Distribution/ STE Sales Team on proper tactical mix/creative direction, executing that direction with creative teams, and proactively relating project status to stake holders.

• Along with Senior Director, Distribution Marketing, oversee all STE Distribution events including vendor negotiation/selection, pre-production, event execution and post-event lessons learned.

• Liaise with the public relations department to secure partner participation at STE events, as well as facilitate talent requests including reads, appearances, interviews and social media integrations.

• Assist in managing contractual marketing funds and provide guidance to distribution team as to the utilization of marketing funds on assigned accounts.

• Develop and maintain annual/quarterly distribution presentation and quarterly partnership presentations.

• Collaborate on monthly budget review, reconciliation, and planning in tandem with the partnership marketing coordinator, accounting and finance.

• Monitor and analyze marketing campaigns and projects and make recommendations for improvements and better results.

Experience & Skills
• Bachelor's Degree in Marketing preferred.

• Five years related experience; and/or training; or equivalent combination of education and experience.

• Experience in cable, satellite, telecommunications or entertainment industry a plus.

• High attention to detail and can effectively review Distributor created materials and clearly communicate feedback.

• Account service oriented – high level of responsiveness is expected. Strong relationship building and maintaining skill set required.

• Understand Industry/competitive environment and be knowledgeable of distribution goals and product packaging.

• Proficiency to be strategic, manage multiple large-scale projects simultaneously, and meet deadlines through collaboration with internal and external stakeholders.

• Client services, project management, agency experience.

• Proven communication skills – oral, written and presentation.

• Knowledgeable in Microsoft Office – Outlook, Word, Excel and PowerPoint. Proficient in Adobe Acrobat, Illustrator, and Photoshop. Comfortable learning proprietary software solutions.

About the Company

Business Unit Overview

Starz

With the Company aligning its studio operations behind the growth of its streaming business, Starz has become one of the pre-eminent modern premium global streaming platforms. Offering subscribers more than 7.500 television episodes, including Starz original series and provocative documentaries, along with a broad catalogue of first-run movies, Starz is taking the lead in delivering relatable premium content that makes it the platform of choice among a wide spectrum of female, African-American and other historically underserved audiences. Its focused brand, premium content and freedom from legacy relationships position Starz at the forefront of the new bundles emerging throughout the media ecosystem, a compelling value proposition to complement virtually every kind of subscription platform.

Distinguished by its successful and focused content strategy, top programming, exceptional curation and speed to market, Starz has quickly scaled its platform to become one of the most widely distributed and fastest-growing OTT services in the world, with OTT subscribers making up more than half of its global subscriber base. The Starzplay International premium subscription service offers a ''best of global SVOD'' content portfolio in more than 50 countries throughout Europe, Latin America, Canada, Japan and India through a bespoke and expanding network of distribution partners. The Starzplay Arabia joint venture is one of the leading SVOD operators in the fast-growing Middle East and North Africa region. The proprietary and highly-rated Starz app, a proven hit with US audiences, continues to roll out internationally.
Our Benefits
• Full Coverage – Medical, Vision, and Dental

• Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day

• 401(k) company matching

• Tuition Reimbursement (up to graduate degree)

EEO Statement

Jobcode: Reference SBJ-gpnzy0-13-58-112-1-42 in your application.