Analyst, Growth Marketing

Job Description

Summary of Position

The Growth Marketing Analyst will focus on acquiring high quality customers for a top-tier TV streaming service by developing and executing on channels like Facebook, Google, Twitter, Pinterest and more. The ideal candidate is an analytical and judicious thinker with high attention to detail, but also has an ability to think creatively (attention to visuals, ability to write copy, etc). In this role, the Analyst will get hands on experience building and optimizing high-impact campaigns while building a strong foundation of knowledge and skills in the growth marketing space.

Responsibilities
• Launch and optimize large-scale digital marketing campaigns across performance-oriented channels such as Facebook, Google, Twitter, Ad Networks, Apple Search and Pinterest among others

• Get ha on with large data sets by assessing trends and developing judicious recommendations with the goal of always improving performance

• Work cross-funcndstionally with our Creative, Product & Engineering, and Brand teams

• Generate and assess daily, weekly and monthly reports to track performance across all initiatives

Qualifications & Skills
• BA/BS required – degree in an quantitative field preferred (i.e., Economics, Math)

• 1-2 years of experience working in a quantitative or analytical role

• Strong analytical skills; ability to assess data, decipher trends and develop judicious recommendations

• Excel experience a strong plus

• Self-motivated with an ability to think independently but can quickly pivot to brainstorming in a group setting

• Effectively communicate objectives and performance results across cross-functional teams

• Prior experience working on performance-oriented channels such as Facebook, Google or Twitter is a plus

About Starz

Starz (www.starz.com), a Lionsgate company (NYSE: LGF.A, LGF.B), is a leading global media and entertainment company that produces and distributes premium streaming content to worldwide audiences across subscription television platforms. Starz is home to the flagship domestic STARZ® brand, STARZ ENCORE, 17 premium pay TV channels and the associated on-demand and online services, including the highly rated STARZ app. With the launch of the STARZPLAY international premium streaming platform and STARZ PLAY Arabia, Starz is expanding its global footprint in a growing number of territories. Sold through multichannel video distributors, including cable operators, satellite television providers, telecommunications companies, and other online and digital platforms, Starz offers subscribers more than 7,500 distinct premium television episodes and feature films, including STARZ Original series, first-run movies and other popular programming
Our Benefits
• Full Coverage – Medical, Vision, and Dental

• Work/Life Balance – generous sick days, vacation days, holidays, and Impact Day

• 401(k) company matching

• Tuition Reimbursement (up to graduate degree)

EEO Statement

Nearest Major Market: Los Angeles

Jobcode: Reference SBJ-rv9nv0-3-133-12-172-42 in your application.