Full Time Job

Director Of Sales

Sinclair Broadcast Group

West Palm Beach, FL 06-06-2024
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  • Paid
  • Full Time
  • Senior (5-10 years) Experience
Job Description
The Director of Sales is a senior level leader who will report to the station's Vice President & General Manager and who will be responsible for all sales related revenue streams for our station in West Palm Beach, Florida – WPEC CBS12, WTVX CW34, and WTCN MY15. This position requires an individual who possesses strong leadership skills who can direct a sales management team in managing and creating revenue streams through a multi-screen integrated approach. The candidate must have a successful track record in sales management, staff recruitment and developmental skills as well as excellent leadership capabilities.

In this position you will:

Develop a high performing sales team that meets or exceeds revenue goals by driving client results through creative marketing solutions including continued recruitment, training, and retention of staff.
• Develop sales strategies, plans and alignment in support of revenue goals.
• Achieve client results, satisfaction and retention.
• Effectively manage sales operations including inventory, OSI, SELL, Cognos.
• Ability to 'bundle' linear TV and Digital assets for our customers.
• Develop close relationships with clients alongside Marketing Consultants
• Achieve/exceed budgeted financial goals and grow the station's revenue share, with a holistic approach to finding revenue outside of the traditional areas.
• Have an ability to recruit and retain the best talent available
• Train, manage, and motivate all sales personnel and sales management to perform at the highest level
• Lead sales promotions and develop non-traditional revenue sources
• Manage and control sales revenue by pricing our products competitively
• Work with the promotions department to create station initiatives that form partnerships in the community and generate revenue
• Prepares revenue budgets and manages department expenses
• Prepare weekly sales forecasts
• Other duties as assigned

Additional responsibilities will include forecasting, political and FCC responsibilities. Excellent inventory management is essential, and familiarity with OSI and Strata a plus!

• 7-10 years' experience in TV sales management
• Hands on TV advertising sales and operational background is a must
• Degree in a related field preferred
• Strong understanding of Digital platform and Digital assets.
• Ability to meet revenue budgets via digital interactive and other approaches
• Positive leadership skills
• Highly skilled leader, negotiator and motivator
• Excellent written and oral communication skills
• Proficiency using Word, Excel, PowerPoint
• Familiarity with OSI, SELL, and Cognos preferred
• Must have a valid driver's license and a good driving record

Sinclair Broadcast Group, Inc. is proud to be an Equal Opportunity Employer and Drug Free Workplace!

Jobcode: Reference SBJ-d8j5vm-44-222-64-76-42 in your application.