Digital Advertising Operations Analyst

Job Description

Digital Advertising Operations Analyst (Hybrid)

The E.W. Scripps Company is seeking an Ad Ops Analyst in New York City to p rovide support required to process digital advertising campaigns from pre-sale to campaign launch, interact with local sales teams and advertising operations staff to ensure seamless order execution, provide campaign strategy/guidance, and deliver high-level client support. This role is a key contributor to digital growth, client strategy, and campaign optimizations.

WHAT YOU'LL DO:
• Complete accurate entry for all aspects of a digital campaign into multiple digital advertising sales systems.
• Assist with creating holistic advertising campaigns with the ability to manipulate and calculate pricing structures utilizing cost per thousand (CPM), cost per click (CPC).
• Enter and maintain accurate customer data in the order management system (OMS) or customer relationship management system (CRM).
• Provide consulting to sales teams with knowledge of third party ad serving solutions as well as rich media technologies, including impression and click through tracking pixels.
• Utilize web analytics to measure digital performance and provide client insights.
• Ensure that all elements of advertising campaigns are completed in an accurate and timely manner.
• Ensure complete and accurate revenue recognition in a variety of billing systems.
• Prepare reports and data insights to support strategy for customer meetings.
• Compare reporting with third party(s) to confirm campaign reporting is tracking and campaigns are running as contracted.
• Work closely with Ad Operations and/or account executives to capture customer needs for execution of digital campaigns.
• Collaborate with Sales team to recommend campaign modifications for optimal results.
• Support and adhere to digital revenue operational processes, policies, procedures and standards.
• Attend and contribute to Sales and Ad Operations training and planning meetings.
• Cultivate productive, professional relationships with clients, vendors and internal teams.
• Perform other duties as assigned.

WHAT YOU'LL NEED:
• BS/BA in related discipline preferred or equivalent years of experience
• Generally 3+ years of experience in related field preferred

WHAT YOU'LL BRING:
• Skilled in using order management systems
• Proven ability with vendor management
• Skilled in using web analytics tools
• Must be digitally savvy
• Excellent analytical and problem-solving skills
• Excellent organizational skills
• Able to manage several campaigns simultaneously in a deadline-oriented environment
• Strong communication skills
• Comfort interacting with all levels of the organization
• Adapts well to constant change
• Proactive mindset
• Resourceful
• Meticulous attention to detail
• Thinks creatively
• Highly collaborative
• Quick learner
• Familiarity with Digital and Broadcast advertising
• General knowledge of third party ad serving solutions as well as rich media technologies, including impression and click through tracking pixels
• Ability to coach and mentor others is a plus

COMPENSATION RANGE:
: $80,000.00 -

Pursuant to state and local salary transparency laws, the salary range posted is specific to candidates who will perform this work in New York.

ADDITIONAL BENEFITS:
• A career path to grow your professional experiences
• Full medical, dental and vision benefits, as well as certain other health and wellness benefits
• Retirement savings plan with company match
• Other key company benefits include disability accident insurance, hospital indemnity, critical illness, life insurance, AD&D, ID protection, pet discount program, and employee assistance program. More details about timing and conditions of benefits eligibility and other plan terms and conditions will be provided upon hire.

If you are a current Scripps employee, please do not apply on this site. Please access our internal career site at Worklife > My Info > View Open Positions at Scripps.

Jobcode: Reference SBJ-r05vzm-216-73-216-202-42 in your application.