Vice President, Revenue Strategy & Operations

Job Description

Rolling Stone: Vice President, Revenue Strategy & Operations
Rolling Stone has shaped culture for over five decades with its iconic voice in music, entertainment, politics, and pop culture. Today, it continues to evolve as a global multimedia brand, rooted in storytelling that pushes boundaries and celebrates artists, movements, and ideas that define generations.
Rolling Stone is seeking a Vice President, Revenue Strategy & Operations to join our Advertising organization. Reporting to the SVP of Sales & Partnerships, this leader will be responsible for shaping and executing strategies that maximize the value of Rolling Stone's media inventory and drive sustainable advertising revenue growth across platforms.
The VP, Revenue Operations will lead analytical, operational, and strategic efforts across revenue-facing functions, combining rigorous data-driven decision-making with strong cross-functional collaboration. This role is critical to ensure Rolling Stone delivers exceptional value to brand and agency partners while supporting the long-term growth of our iconic media business.
You will oversee multiple teams, including Ad Operations, Media Planning, Client Success, Yield Management, Analytics, and Programmatic Operations. You will also work closely with partners across Product, Data & Analytics, Finance, Sales, and Marketing, and serve as a key member of the Advertising Leadership Team.
This is a role based in New York, NY, with an in-office presence four days per week (Monday through Thursday).

Responsibilities
Leadership & Strategy
• Lead and develop multi-disciplinary teams across functions and levels.
• Design and implement revenue-accretive initiatives that unlock the full value of Rolling Stone's digital and experiential media offerings.
• Build efficient, scalable team structures aligned to business priorities and the evolving needs of brand and agency partners.
• Develop revenue and operational strategies that support digital profitability and align with broader advertising and company goals.
Revenue Optimization & Planning
• Oversee optimization of on-site and off-site inventory supply, partnering with Sales Planning and Yield teams to maximize revenue outcomes.
• Use revenue insights, forecasting, and campaign performance trends to inform strategic media planning that balances client objectives with business needs.
Client Success & Cross-Functional Partnership
• Partner with Sales leadership to guide the Client Success organization, ensuring exceptional service, campaign performance, and long-term client relationships.
• Collaborate closely with Advertising Finance, FP&A, Corporate Strategy, Marketing, and Sales to support executive decision-making and long-range planning.
• Prepare and present clear, insightful business reviews and performance updates to senior leadership.
Analytics, Systems & Operations
• Direct the development of systems, processes, and workflows that improve operational accuracy, efficiency, and scalability.
• Lead revenue analytics efforts to support smart decision-making, forecasting, and performance measurement.
• Serve as the primary liaison to Finance to deliver concise, accurate reporting for advertising leadership.
• Thoughtfully manage budgets and make responsible investment recommendations to support growth initiatives.
Industry Leadership & Representation
• Build and apply expertise on evolving digital advertising, programmatic, and media industry trends to inform strategy and operations.
• Represent Rolling Stone externally with clients, partners, and at industry events and forums.
• Champion Rolling Stone's mission, brand values, and editorial integrity, supporting the company's commitment to independent journalism and cultural influence.
Basic Qualifications
• 10+ years of experience in digital media or digital advertising
• 5+ years of experience managing teams, including senior leaders
• 8+ years of experience working with ad servers in client success, campaign management, or ad operations roles
• 5+ years of experience partnering closely with FP&A and finance teams
• Proven ability to lead cross-functional initiatives and drive revenue growth in a complex media organization
As PMC values in-person collaboration and team cohesion, employees work onsite 4 days a week and 1 day remotely with a focus on maintaining a vibrant and inclusive culture.
A good faith estimate of the salary range is $170k - $195k upon hire + Bonus. Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The typical candidate is hired below midpoint of the range. If you have more or less experience than specified on this job posting, please apply and list your salary expectations.
If hired, employee will be in an ''at-will position'' and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors).
It's all About You…
PMC's comprehensive benefits package is thoughtfully designed to support every aspect of your life, empowering you to thrive both personally and professionally. We offer PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family. PMC also offers Flexible Spending Accounts (Healthcare, Dependent Care & Commuter), an Employee Assistance Program, Life Insurance, Short & Long Term Disability, Paid Parental Leave, and a 401(k) Retirement Plan with an Employer match. Employees are also eligible to take advantage of company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials. As part of PMC's dedication to consistently meet employee's needs, we are currently launching a new Flexible Vacation Policy.
At PMC, we believe working in a highly collaborative, office-first environment fosters real-time communication, spontaneous idea sharing, and stronger interpersonal relationships that drive innovation and team cohesion. PMC prioritizes in-person collaboration and does not offer remote-only roles.
About Rolling Stone
Rolling Stone, the number one brand in music publishing, has been the leading voice of music and popular culture for 50 years. The multi-media brand features the latest in music reviews, in-depth interviews, hard-hitting political commentary and award-winning journalism across many platforms including magazine, digital, mobile, social and event marketing. Rolling Stone provides ''all the news that fits'' to a global audience of approximately 60 million people every month and publishes over 100 pieces of content every day. Rolling Stone's parent company, Penske Media Corporation (PMC), is a leading digital media company, publishing, and information Services Company founded in 2003.

Jobcode: Reference SBJ-pk1o2e-216-73-216-46-42 in your application.