Assistant Director, Content, PBS KIDS Digital
Team: PBS KIDS Digital
Status: Full-time/Regular /Exempt
PBS KIDS, the number one educational media brand for kids, offers all children the opportunity to explore new ideas and new worlds through television, digital platforms and community-based programs. Kidscreen- and Webby-award winning pbskids.org provides engaging interactive content, including digital games and streaming video. PBS KIDS also offers mobile apps to help support young children's learning in literacy, science, math and more.
The Assistant Director, Content, oversees strategic and creative development of a portfolio of PBS KIDS' educational games, podcasts, and websites and other digital experiences for kids ages 3-8, upholding the highest quality educational and design standards and ensuring that content supports the overall PBS KIDS strategy and goals across platforms. The incumbent works closely with PBS KIDS series producers and internal design and technical teams from concept to launch. As part of the highly collaborative PBS KIDS Digital team, the Assistant Director should be equally passionate about education and games and innovating around both.
Essential duties include, but are not limited to:
• In collaboration with producers of PBS KIDS Digital content, developing cross-platform digital strategies that align with series' educational goals, key promotional and programming priorities, and affordances of different platforms.
• Shepherd development of new HTML5 games and digital experiences on pbskids.org and the PBS KIDS Games app, working in collaboration with producers and educational advisors to ensure games meet educational goals and priorities in the Ready to Learn grant.
• Shepherd production and development of new kids and family podcasts in concert with PBS KIDS producers and the PBS KIDS programming team, with a focus on interactive content to complement the listening experience.
• Participate in PBS KIDS digital product development ideation, development, and producer on-boarding; coordinate editorial efforts with internal departments (e.g. Marketing, Programming).
• Facilitate user testing of games and digital content with kids ages 3-7 years old in coordination with the PBS KIDS Research team, including the development of testing protocols and reporting findings and actionable solutions.
• Interpret and apply research and analytics reports to inform content decisions.
• Implement PBS KIDS brand vision and values through editorial direction of games and curated content features.
• Prepare communications around production deliverables and strategy in the form of presentations or written reports to a variety of stakeholders.
• Serve as integral member of PBS KIDS Digital team, participating in group projects and discussions, staying up-to-date on research and related trends, and contributing to overall vision and strategy.
• Inform and contribute to production process requirements, content policies, and best practices documentation for producers and outside developers.
• Perform other duties as assigned.
Requirements for success:
• 3 years' experience in online content creation, game design, or an equivalent combination of education and experience.
• Bachelor's degree in Educational Technology, Interaction Design, Communications or related field; or equivalent work experience. Master's degree a plus.
• Experience working across teams, managing budgets, and leading educational initiatives.
• Extensive project management and/or producer experience including budgeting, timelines, requirements gathering, and communicating project needs to others.
• Strong understanding of and direct experience with web development technologies, content management systems, databases, and analytics tools.
• A keen design sensibility with the ability to lead and communicate production critique.
• Experience in early childhood education and/or familiarity with child development.
• A positive team player and a creative problem-solver who can effectively collaborate with colleagues from multiple disciplines.
• Strong presentation skills, including the ability to manage production critiques.
• Superior organizational skills and orientation to details.
• Experience developing interactive learning projects for children is strongly desired.
• Experience with podcast production preferred.
PBS is an Equal Opportunity Employer in accordance with the EEOC and the Commonwealth of Virginia
PBS and our member stations are America’s largest classroom, the nation’s largest stage for the arts and a trusted window to the world. In addition, PBS's educational media helps prepare children for success in school and opens up the world to them in an age-appropriate way.