Sales Account Executive

Job Description

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of Television & Digital advertising.
• Implements strategies to consistently grow revenue and exceed revenue goals.
• Establishes credible relationships with local business community.
• Makes sales calls on existing and prospective clients.
• Maintains assigned accounts and develops new accounts.
• Prepares and delivers sales presentations to clients.
• Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
• Basic understanding of Digital advertising is preferred, digital display, OTT, SEM, email marketing.
• Provides clients with information regarding rates for advertising placement in all media.
• Professional demeanor with good work ethic
• Develops TV & Digital advertising schedules with clients and station personnel responsible for placing into station media.
• Works with clients and station personnel to develop advertisements.
• Create and manage sales pipelines and submit weekly sales forecasts
• Performs other duties as assigned
• uncapped commission incentives

Requirements & Skills:
• Bachelor's degree in Marketing, Advertising or Mass Communications is preferred but not required, or a related field, or an equivalent combination of education and work-related experience.
• Minimum one year's experience in sales, preferably in B2B or the media field.
• Valid driver's license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with Microsoft office & CRM tools

Jobcode: Reference SBJ-ro2q44-18-191-15-150-42 in your application.