Full Time Job

Multi-Media Account Executive

Nexstar

Rockford, IL 09-30-2020
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  • Paid
  • Full Time
  • Entry (0-2 years) Experience
Job Description

Multi-Media Account Executive

The Rockford Region is just a stone's throw from Chicago, settled along the banks of the Rock River and the serene rolling green hills of Northern Illinois. We have all the amenities of a Big City, but with a Small-Town easy feel.

Looking for stuff to do? Well we got tons. Check it out right here: things to do.

From our Downtown City Market to Food Truck Tuesday, it's pretty tough to beat Rockford for unique eating venues and top-notch local restaurants.

We're a welcoming community, a great place to live life with plenty of room to grow. And without all the hassles of big city congestion. Welcome to the real heart of America, the Rockford Region.

Our brand is Your Home Team. And we live it every day with the most tenured news team, Eyewitness News!

We offer more news and locally produced programming than any other station in the market as well as unmatched digital delivery on https://www.mystateline.com/.

FOX 39 and WTVO are expanding our sales teams in Rockford, Ill. Come join the team with the fastest-growing news, more original content and number one weather team in the region.

This position isn't for everybody. To be successful, you must fully embrace our consultative approach that uses a multi-media strategy to help our clients grow their business.

Special Duties:
• Prospect, qualify, close and grow NEW business
• Continue to learn and implement new strategies and products
• Responsible for order entry, contracts, follow-up and collections
• Play a role in the production of client's creative elements
• Be an advocate for our products and programs
• Be a person: treat coworkers, prospects and clients with a service-centric attitude
• Implements strategies to consistently grow revenue and exceed revenue goals.
• Establishes credible relationships with local business community.
• Makes sales calls on existing and prospective clients.
• Maintains assigned accounts and develops new accounts.
• Prepares and delivers sales presentations to clients.
• Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
• Provides clients with information regarding rates for advertising placement in all media.
• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
• Works with clients and station personnel to develop advertisements.
• Performs other duties as assigned.

Requirements & Skills:
• Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• Minimum one year's experience in sales, preferably in the media field.
• Valid driver's license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

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Company Profile
Nexstar

Nexstar Media Group is America’s largest local television and media company with 196 full power stations (including partner stations) in 114 markets addressing nearly 63% of US television households and a growing digital media operation.