company_logo

Full Time Job

Evening Site Producer

Nexstar

High Point, NC 12-10-2021
 
  • Paid
  • Full Time
  • Mid (2-5 years) Experience
Job Description
This role is responsible for updating the website, curating high-performing content, crafting homepage layouts driven by data, and writing and reporting news -- everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brands across multiple markets.

Position Responsibilities:
• Report news quickly and accurately
• Find ways to share reporting responsibilities across markets and topics as needed
• Manages FOX8 social media accounts with understanding of each unique audience
• Utilizes third-party tools to manage social posts across multiple accounts
• Understand types of stories that drive traffic on the web
• Curate and aggregate a steady stream of interesting content that is packaged and promoted in a way that generates engagement and repeat site visitation.
• Monitor all forms of media (print, TV, digital, blogs and social) and be quick to report breaking news stories and always on the hunt for exclusive and/or trending content that will grow engagement and drive loyal, local traffic
• Flexibility to perform duties across multiple websites
• Excellent at writing headlines that grow audience and engagement
• Prioritize packaging content that grows pageviews per visitor and time on site, using headline testing, metric tools and observed patterns to guide decision making
• Understand different ways to tell a story, particularly producing short videos and choosing great photos
• Evaluate website traffic trends to make decisions on both daily content needs and longer-term content curation that will grow local audience
• Build positive working relationships with newsroom staff and management, work collaboratively on enterprise content, and create opportunities to market web content on broadcast
• Promote and distribute news content on social media

Skill/ Experience Requirements
• 2 years of experience in digital content and journalism
• Clever headline writer that gets readers to click
• Strong multi-tasking abilities
• Organized, technical problem solver and quick decision maker
• Capable of researching, interviewing and writing original news articles
• Knowledge of SEO best practices and AP Style
• Enjoys working in teams and has excellent interpersonal skills
• Ease with/ability to learn new technology independently and quickly
• Strong communicator
• Some schedule flexibility (nights, weekends)
• Regularly meets measurements of success
• Strong understanding of Google Analytics; Chartbeat experience a plus
• Proficiency in MS Office; HTML, CSS and Photoshop experience a plus

Education Requirements:
• Bachelor's Degree

Jobcode: Reference SBJ-gmew0v-3-131-13-37-42 in your application.

Company Profile
Nexstar

Nexstar Media Group is America’s largest local television and media company with 196 full power stations (including partner stations) in 114 markets addressing nearly 63% of US television households and a growing digital media operation.