Digital Account Executive

Job Description

WGN-TV has all the tools to build thoughtful, effective, cross-platform advertising campaigns – we're seeking a digital seller with a ''sky's-the-limit'' attitude and an innate desire to win.

Duties/Responsibilities

The Digital Account Executive will be responsible for growing WGN-TV's digital advertiser list, developing new digital revenue by leveraging WGN's full suite of digital products - wgntv.com, Connected TV/OTT, Digital Marketing & Social Media services, web design, and more!

The DAE is expected to develop and maintain a positive working relationship with clients through frequent contact in person, telephone and zoom. The successful candidate is entrepreneurial-minded with great attention to detail, a consultative seller with the ability to sell long-term, multi-platform digital marketing solutions. Creativity, initiative, and a firm grasp of ''digital'' are must-haves!

Requirements/Skills
• Minimum of two years buying/selling digital advertising in a major market is preferred but not mandatory.
• Requires demonstrable knowledge of common digital platforms (Google, socials, streaming video, etc).
• Requires analytical and technical skills to analyze campaign data
• Good verbal and written communication skills to effectively communicate with negotiate and influence internal and external contacts.
• Comfortable with Excel, PowerPoint a must; familiarity with Matrix, Wide Orbit a bonus.

Jobcode: Reference SBJ-dyx44p-3-140-185-123-42 in your application.